A while back and without much experience, and too much time to kill, after a little work I achieved top ranking for six of my websites for their main keyword phrases. And you know what? Back then it was easy, the main things were your meta tags and getting some links, it really was that simple. Mostly reciprocal links and all I had to do to get in the top three of my category was put my main keyword phrase in the link text. That's all it took, it was so easy!
It had to happen eventually, the seceret got out and everyone else knew to put their best keywords in their links, and bam, page one SERP's. The reciprocal link exchange boom was on. Link exchange services and software poped up like mushrooms after the rain.
I needed another edge so I started buying links, mostly run of site links. I'd have my best keyword in the ancor text on every page of a large site. I'd do this wit a couple of websites, and bam, right back on top. This was fantastic! Think about it, $100 every 30 days to get thousands of visitors every single day. Things were going great, I had tons of traffic and most of my competitors spending a fortune with Adwords for a small percentage of the traffic I was bringing in.
Once again everyone eventually discovered the power of buying text links, the race was on once again. It doesn't take long to get the attention of the SE's when everyone is abusing something that powerful, and once the SE's put their sites on it. it's over. So I looked at top ranking site's for terms like shoes, clothes, gifts etc. Link exchange services and software poped up like mushrooms after the rain. O.K. now I'm pumped, I've just got to get one way links from relevant content pages and I'm back in the saddle again. But how am I going to get lots of people to give me a one-way link from a relevant content page?
Then it hit me, create a triangle of sites linking to each other, A would link to B, B would link to C and C would link to A, of course this will solve all my problems. How hard could it be?
I had no idea what I was getting into!
Talk about a nightmare!
After sending out hundreds of request and eventually getting two webmasters to agree the first issue I encountered was that they insisted on putting the links on spammy links pages that were almost impossible for a SE spider to find. Next big issue was webmasters that wanted two of their websites in the triangle, both of which had the same IP#, this was like putting putting up a flashing neon sign that read "Link Scheme". Then there was quite a few shady operators who were actively seeking triangle links who wanted a good link from you, but wanted to link back from a link farm. What a nightmare this was turning into, almost a month and not one decent link. Where did I go wrong? And how the heck did I end up on this path to nowhere?
Now besides the headaches involved in trying to trick the search engines with schemes and black hat seo, there is a very real risk of having your site banned. It took me several years to figure out, but sometimes its easier to go with the flow and give the search engines what they want, like real and valuable content. It may seem like the slow hard way, but in the end you’ll see it’s the only way to succeed long term.
Next week we’ll exam ways to get quality one way links to your site.
Tampilkan postingan dengan label links. Tampilkan semua postingan
Tampilkan postingan dengan label links. Tampilkan semua postingan
Kamis, 06 September 2012
Minggu, 08 Juli 2012
Optimizing for Rankings – Things to Do and Avoid
Search engine optimization is a much-debated topic and there is a lot of different on the net. Let’s cut through the muck and discuss things you should and shouldn’t pursue to get high rankings.
Optimizing for Rankings – Things to Do and Avoid
Before blasting into the subject, we need to define optimization. It simply refers to the manipulation of a site to gain top rankings on the three search engines that dominate the search traffic on the net – Yahoo, Google and MSN. If you do a search on Google, the optimized listings are found in the large section on the left hand side of the page. These are often referred to as organic rankings since you don’t pay for placement. Of course, you manipulated the page for optimization, but we will stick with organic as a name.
The first optimization tip is the most basic and the one many people screw up. Pick the correct keywords for your site! The correct keywords are not what you personally think based on your knowledge of your service or product. They are not the phrases returned in the Overture inventory tool. The only place you will find the exact keyword phrases you should use are in Wordtracker. The site gives you an analytical tool that provides the exact keyword phrases being used by your prospects, how often they are being used and which are easiest to get high rankings on. It costs a whopping $8 for a single session, but you will want to get a year subscription so you can pick up different cycles of keywords. Your prospects will search for different things in summer compared to winter.
The second thing to consider is the isolation keyword strategy. Many people will try to cram as many keywords into a page as possible. The accepted standard is 10 to 15 words. This is an old approach that works, but it will take much longer to get high rankings. Instead, you should develop a list of as many keyword phrases as possible. A single page should be made for each keyword phrase. You should never have to pick one keyword phrase instead of another for your site. Instead, you should make individual pages for each phrase.
A major third optimization tip is interlinking. The links from one page of your site to another matter a lot. When you create a link, make sure the link is the anchor text for the page the prospect will be going to. Anchor text is simply the keyword phrase on that page.
Turning to things you should avoid in optimization, well, there are a lot. Do not put your site name in your meta title, the search engines will list you high without it. Do not skimp on text, you need at least 250 words per page. Do not put database parameters in your urls because spiders have problems reading them. Stay away from flash as much as possible for the same reason. Stick to a single subject per page, to wit, do not wonder around like a drunken web designer! For the love of God, do not use frames. Finally, keep your html code streamlined so search engines can read it with ease.
The list of things to do and avoid is nearly endless. Follow these simple steps, however, and you will see marked improvement in your rankings.
Minggu, 24 Juni 2012
Linking Your Way To The Top Of The Search Engines
One of the most important things you can do to raise your search engine rankings and drive more traffic to your site is to convince other websites to link to yours. It's free, of course, and very easy, but doing it properly does take some time and effort.
I recommend a couple of ways to find websites which might be willing to link to you.
One way is to do a simple search to find websites with information about the same subject as your site, or closely related information. If you have a website about flowers, for instance, you can use search terms such as "gardens", "gardening", "flowers", "plants", and "seedlings" to find sites which may be interested in linking to yours.
Or, you can take another route. Just identify a related site which is already highly popular, and find the websites which link to it. You can do that with a search in Google or http://alltheweb.com for "link:" (without the quotation marks) and the complete URL of the website. For example, link:
http://www.college-scholarships.com (and don’t forget the colon after the word "link").
Once you've identified the websites most likely to link to yours, visit them, obtain the email addresses of their webmasters, and send an email requesting a link. To be effective, your email must:
1. be brief, well written, and polite. Always use "please" and "thank you".
2. describe your site in no more than 25-30 words. The description of your site must be interesting and explain why the webmaster's visitors will find it helpful or enjoyable. The less hype the better.
3. offer the webmaster something in return. For example:
a. a link on your site.
b. information about how to submit their website to 300,000+ search engines, directories, and links pages for free. When they agree to link to you, send them to: http://www.college-scholarships.com/free_search_engine_submission.htm.
Contact an average of at least ten webmasters a day, more if you have the time. With just a ten percent success rate, that will net you a minimum of thirty new links a month.
If you follow this advice, you should experience an almost immediate, albeit modest, increase in visitors to your website. However, the biggest benefit of a good linking campaign, higher search engine rankings, will take a bit longer. There is no magic formula, and there are lots of variables, but your search engine ranking could improve in as little as a few weeks, and should continue to improve as time goes on and more sites link to you as both a direct result of your efforts and webmasters seeing your links on other sites.
Keep at it and, all things being equal, you can obtain the kind of search engine rankings that can transform your website from a hobby (as my wife originally referred to my first site) to a site which can pay your children’s full college costs and more, as that same site now does for us.
Kamis, 14 Juni 2012
Could Time Warner be using Black Hat SEO to Help Search Rankings?
This is an exclusive story.
Is it possible that MarkMonitor, Inc., who call themselves “a global leader in the fast-growing market for online corporate identity” has been secretly hiding links on behalf of TimeWarner? Is this being done on subdomains of timeinc.net in order to rank high in the search engines? You decide. MarkMonitor owns the domain name timeinc.net, a site with a homepage which re-directs to the main Time.com site. So it would seem they are running this site on behalf of TimeWarner.
If you go to the timeinc site and view some of the source code of the pages, you will find error pages that have links below an image map at the bottom of the page, links which are hidden from viewers and added to increase the search engine ranking of other Time Warner properties. This link-hiding practice is often referred to as “Black Hat” SEO.
An image map tells the browser how to display an image. That is it’s only purpose. However, some of the pages on timeinc.net have links hidden to viewers next to the image maps. If one views the source of sub domains such as img.timeinc.net or i.timeinc.net, it is apparent there are four links to other TimeWarner properties.
Did MarkMonitor, Inc., a huge company and a true leader in “defending brand names” online buy this domain, redirect the traffic to Time.com and find places to hide links to other Time websites out of pure altruism? It’s possible, but hard to believe. It should be noted that there are very important subscription pages on other sub domains of timeinc. This is not a domain that was cast away and has no value for linking.
If MarkMonitor purposefully hid links as it would seem, altruism towards Time seems an unlikely motive.
There is an increasingly fine line with what is acceptable and what is not for search engine optimization. At ClickStream, we believe the last group that needs to employ sneaky techniques to rank high are fortune 500 companies. In essence, these companies are the ones that have whole “rings” of websites. Yet, search engines will ban individuals that create multiple sites for the purpose of linking to each other and creating a link circle.
Time should be able to link in a circle with its various media companies. That may seem an unfair advantage, but they are separate entities that have the same parent company. What certainly seems unfair is for them to take further advantage of the circular linking by hiding links that only the search engines can see.
The recent storm has just passed over the BMW being removed from the Google search engine pages. BMW’s German site was found using “doorway pages” to build traffic and rank for their site. Google was able to document that BMW’s German website used the search results to get a top ranking if people searched for “used car.” Searching for BMW Germany will bring no results. BMW.ge was well ranked but it dropped completely out of the Google index in a matter of 2 days.
Jumat, 20 April 2012
Link Popularity FAQ
Building links doesn't always have to be so stressful. Many sites tell you that they'll increase your links by 1000 overnight if you spend $39.99! I'm here to tell you, it's not the quantity, it's the quality.
Although quality does help, it's hard to judge what is quality and what isn't. The first comes first, reciprocal links aren't all that great, so don't spend hours upon hours of sending hopeless spam mails to sites who, if you had good content, would link to you for free.
The best way to gain links quickly is article submission. One article, if well written and of high quality, can generate 10-15 links. Think of the possibilities! Write one article a day for a week and you may end up with 100 links. And that is, 100 non-reciprocal links.
Why are non-reciprocal links so important?
Well, I will tell you. Search engines, such as Google and Yahoo!, are now counting reciprocal links for less. There is even speculation of the recent update that Yahoo! is penalizing sites which have links pages.
Even if this were not the case, non-reciprocal links are more important for one reason, visitors. Visitors don't like to see sites with worthless links to websites they don't want. Why have a link to a travel website if you are in entertainment (besides the obvious, but you get the point)? Even if you do have a reciprocal link to a site which is your competitor you may lose visitors by giving them a higher link popularity.
Should I not link to anyone then?
No. In fact, you should link to as many authoritative sites as possible (authoritative sites are sites which are ranked 1 or 2 throughout your genre).
Links are very important on every site. Don't just give them away, choose carefully. Link to authoritative sites with great content you know your visitors will appreciate. Just ask yourself, "If the links are not for the visitors use, what use are they then?"
So, I've done the whole article submission thing, what other ways can I gain link popularity?
Directories and great content. Content is king and is becoming more-so with the evolution of Search Engines. When a site owner finds an article useful he or she generally places a link to it, even if it is just a blog, it's still a link. But whatever you do, don't do the silly thing and spam blogs, that will only get you banned.
Directories are also a major part. If you can write a great description and have an editor in your field at DMOZ.org, submit it and forget it. Either you will get in or you won't. If there isn't an editor, try becoming one. It will only take a few hours of your time, just don't get too hopeful.
If you can't get in DMOZ, don't worry, there are tons of other useful directories out there. Tons of FREE directories. Don't spend $10-$20 on a directory submission unless you know they are worth it and can generate quality traffic. Google and others are starting to crack down on directories who require a fee in order to get listed.
Minggu, 05 Februari 2012
The Next Generation Of Link Exchange And Search Engines Optimization Strategies
Once your new web site is up and it is open to the public, it is vital to begin formulating a promotion tactic. The apparent objective is to catch the attention of as many visitors as you be able to. One of the finest ways to do this is by using a "Linking Campaign".
A lot of non-reciprocal inbound links tells a search engine that your site contains valuable information, so you need to get those, but how do you do that?
Let's say you have one more additional site with some pages already indexed in the search engines. Instead of promoting the new site that you want to rank high by placing a text link to it on all of the pages on the other site (which may be looks at as spam by many SEO experts), using a non-reciprocal link exchange network like LinksDealing.com, you can get hundreds of text links to your desired promoted URL with the anchor text of your choice from quality sites spread all over the Internet, which is something good for your link promotion efforts.
LinksDealing is an automatic system that enables you to promote sites by almost instantly receiving many text links pointing to your promoted URLs. The text links are placed on quality sites, most of which are related to the same theme group as your promoted site, and these text links to your promoted site stay on those sites for a lengthy time.
How does it work? When you signup as a member of the LinksDealing network, you contribute areas of text link placement on your other site's pages; these sites are named Donor Sites. You also specify another list of URLs that you wish to promote using the LinksDealing network; these URLs are named as Promoted URLs. The Promoted URLs in turn get text links from other members' donor sites' pages.
The more donor sites you contribute to the Links Dealing network, the more text links from other members' donor sites' pages you get to your promoted URLs, thereby increasing the number of visitors to your promoted URLs and their search engines results pages placements for your desired keyword.
Promoting your site and getting new incoming links to it should not be hard work, Visit http://www.LinksDealing.com to find out how to instantaneously receive many non reciprocal links to your website without the hassle of engaging in link exchange activity all day long.
A lot of non-reciprocal inbound links tells a search engine that your site contains valuable information, so you need to get those, but how do you do that?
Let's say you have one more additional site with some pages already indexed in the search engines. Instead of promoting the new site that you want to rank high by placing a text link to it on all of the pages on the other site (which may be looks at as spam by many SEO experts), using a non-reciprocal link exchange network like LinksDealing.com, you can get hundreds of text links to your desired promoted URL with the anchor text of your choice from quality sites spread all over the Internet, which is something good for your link promotion efforts.
LinksDealing is an automatic system that enables you to promote sites by almost instantly receiving many text links pointing to your promoted URLs. The text links are placed on quality sites, most of which are related to the same theme group as your promoted site, and these text links to your promoted site stay on those sites for a lengthy time.
How does it work? When you signup as a member of the LinksDealing network, you contribute areas of text link placement on your other site's pages; these sites are named Donor Sites. You also specify another list of URLs that you wish to promote using the LinksDealing network; these URLs are named as Promoted URLs. The Promoted URLs in turn get text links from other members' donor sites' pages.
The more donor sites you contribute to the Links Dealing network, the more text links from other members' donor sites' pages you get to your promoted URLs, thereby increasing the number of visitors to your promoted URLs and their search engines results pages placements for your desired keyword.
Promoting your site and getting new incoming links to it should not be hard work, Visit http://www.LinksDealing.com to find out how to instantaneously receive many non reciprocal links to your website without the hassle of engaging in link exchange activity all day long.
Minggu, 15 Januari 2012
Managed Link Strategies - The Page/Brin Effect
Improving your websites rankings in search engines requires an effective link strategy.
In the development period of Google's existence, its founders, Larry Page and Sergey Brin, were burning the midnight oil trying to discover a way to determine the importance of a web site.
The concept they arrived at is now known as link popularity.
The basic idea is simple: If web site "A" has a lot of other web sites linking to it, then all these llinking sites must think that web site "A" is important.
In other words, each incoming link to your web site can be considered as a vote. The more votes your web site achieves, the more importance Google, and other major search engines will give to it. This means that in the all seeing eyes of search engines your web site is more relevant if it has a lot of incoming links. So the more relevancy you can acquire for your web pages means higher search engine rankings (all major search engines appear to have adopted the Google model).
After your web site has been assessed for the number of incoming links (or backlinks), and the quality, see later, of those links, Google will assign a value, called Page Rank (PR), to the web pages on your web site. This is a numeric value between 0 and 10. Higher PR indicating more importance.
So, improving my web sites Google ranking is as simple as that?
Unfortunately the answer is NO! This is because the Google algorithm is a complex beast. There are over one hundred other things that Google check for, and there are different types of links. Each type carrying more or less relevancy.
So, the types of link are:
1) Outgoing: where your site links to another site. No use to you in terms of PR.
2) Reciprocal: where two sites exchange links, this now has less value than it used to have since a recent Google update, but is still effective on other search engines.
3) One way Incoming: A link to your site pure and simple, where your site does not link back. This is what you need to build PR. This is a vote for your site and is far more powerful than a reciprocal link.
What's in a name?
Now you know the type of link that's needed (how to get one-way incoming links will be discussed elsewhere) there is still more that will affect your PR. This concerns the link anchor text. Link anchor text is the visible part of a link, i.e., the text you click on.
Link anchor text in a link pointing to your home page should contain the main keyword that your home page is optimised for. However, if you have many links all with the same anchor text it looks, to Google, like spamming and may cause lesser significance being given to those links. Therefore, vary your anchor text.
As can be seen, generating a successful crop of links can be a time consuming process. And there are many pitfalls along the way.
In the development period of Google's existence, its founders, Larry Page and Sergey Brin, were burning the midnight oil trying to discover a way to determine the importance of a web site.
The concept they arrived at is now known as link popularity.
The basic idea is simple: If web site "A" has a lot of other web sites linking to it, then all these llinking sites must think that web site "A" is important.
In other words, each incoming link to your web site can be considered as a vote. The more votes your web site achieves, the more importance Google, and other major search engines will give to it. This means that in the all seeing eyes of search engines your web site is more relevant if it has a lot of incoming links. So the more relevancy you can acquire for your web pages means higher search engine rankings (all major search engines appear to have adopted the Google model).
After your web site has been assessed for the number of incoming links (or backlinks), and the quality, see later, of those links, Google will assign a value, called Page Rank (PR), to the web pages on your web site. This is a numeric value between 0 and 10. Higher PR indicating more importance.
So, improving my web sites Google ranking is as simple as that?
Unfortunately the answer is NO! This is because the Google algorithm is a complex beast. There are over one hundred other things that Google check for, and there are different types of links. Each type carrying more or less relevancy.
So, the types of link are:
1) Outgoing: where your site links to another site. No use to you in terms of PR.
2) Reciprocal: where two sites exchange links, this now has less value than it used to have since a recent Google update, but is still effective on other search engines.
3) One way Incoming: A link to your site pure and simple, where your site does not link back. This is what you need to build PR. This is a vote for your site and is far more powerful than a reciprocal link.
What's in a name?
Now you know the type of link that's needed (how to get one-way incoming links will be discussed elsewhere) there is still more that will affect your PR. This concerns the link anchor text. Link anchor text is the visible part of a link, i.e., the text you click on.
Link anchor text in a link pointing to your home page should contain the main keyword that your home page is optimised for. However, if you have many links all with the same anchor text it looks, to Google, like spamming and may cause lesser significance being given to those links. Therefore, vary your anchor text.
As can be seen, generating a successful crop of links can be a time consuming process. And there are many pitfalls along the way.
Senin, 09 Januari 2012
Promote and Increase Link Popularity for Your Web Site by Writing Articles
Webmasters and newsletter publishers all over the world are constantly searching for new quality content. There are many websites that fulfill this need by providing pre-licensed articles. The requirements for using pre-licensed content is that the publisher must leave the author information and any links intact. Publishers are not allowed to edit the articles.
Many webmasters (publishers) will go to the free content sites to look for articles that they can use on their web sites, blogs, ezines, or newsletters.
How can this benefit someone who needs to promote their website?
If you can write an informative and useful article and publish it on a free content site you are well on your way to increasing traffic and popularity for your website. Every article that you write will have your own author information at the end. This author information will include a link to your own web site. When appropriate you can include a link within the body. Use the links sparingly as you do not want the article to be viewed as "spam". Most free content sites will not allow affiliate links to be used within your article. As a rule try to write articles that are informative and interesting. Do not write an article that is simply a "sales pitch". Publishers will not be likely to use an article that is written only to sell a product or service.
The more well written the article is, the more attractive it is for other webmasters and the more it will be used. That means more and more back links to your website. This is of course an excellent way to increase traffic to your website. This makes article writing an ultimate marketing tool.
A major factor in determining your page rank and search engine rankings is link popularity. Link popularity refers to the relevancy and number of links that point to your site from others. Basically speaking, the more inbound links you have the better your ranking will be. This is an important benefit to writing articles for content. Every time your article is published on a site you will automatically have an inbound link! And since publishers try to choose only those articles that match their subject matter and audience then most of those links will be coming from relevant sites.
To take full advantage of the link popularity factor it is important to use relevant keywords in the text links that you use. This is an important part of SEO or Search Engine Optimization. For example, instead of using "visit my site" as a text link use something like "Learn more about Writing Articles to Increase your Website Traffic and Link Popularity"
Many webmasters (publishers) will go to the free content sites to look for articles that they can use on their web sites, blogs, ezines, or newsletters.
How can this benefit someone who needs to promote their website?
If you can write an informative and useful article and publish it on a free content site you are well on your way to increasing traffic and popularity for your website. Every article that you write will have your own author information at the end. This author information will include a link to your own web site. When appropriate you can include a link within the body. Use the links sparingly as you do not want the article to be viewed as "spam". Most free content sites will not allow affiliate links to be used within your article. As a rule try to write articles that are informative and interesting. Do not write an article that is simply a "sales pitch". Publishers will not be likely to use an article that is written only to sell a product or service.
The more well written the article is, the more attractive it is for other webmasters and the more it will be used. That means more and more back links to your website. This is of course an excellent way to increase traffic to your website. This makes article writing an ultimate marketing tool.
A major factor in determining your page rank and search engine rankings is link popularity. Link popularity refers to the relevancy and number of links that point to your site from others. Basically speaking, the more inbound links you have the better your ranking will be. This is an important benefit to writing articles for content. Every time your article is published on a site you will automatically have an inbound link! And since publishers try to choose only those articles that match their subject matter and audience then most of those links will be coming from relevant sites.
To take full advantage of the link popularity factor it is important to use relevant keywords in the text links that you use. This is an important part of SEO or Search Engine Optimization. For example, instead of using "visit my site" as a text link use something like "Learn more about Writing Articles to Increase your Website Traffic and Link Popularity"
Sabtu, 31 Desember 2011
When Will Google Update The Page Rank Of Older Sites?
There has been another page rank update in the last couple of weeks but it seems as though this has only affected sites which previously had a page rank of zero. The question many people are asking is when will google update the page rank of all of the other sites which already showed a page rank?
This latest update seems to be very similar to the previous page rank update in which the older sites were also not updated. When reading on various websites about other webmasters opinions on this current trend, I have found a number of reasons as to why this may be happening.
Over the last couple of years there have been quite a large number of link exchange programs which have been created. This have proven to be quite popular but are frowned upon by google as the people who enter these programs are in a way cheating to get to the top. Most people are aware of the importance of backward links and these link exchange programs make it very easy to obtain them. In clearly states however in the google guidelines that webmasters should not take part in these link exchange programs. Webmasters who still go ahead are at risk at having their site or sites banned.
The problem could be that it is very hard for search engines like google to establish which links that each site obtains are from these link exchanges and which links are actual real and valid links. It is possible that google is close to finding a formula to this problem and is delaying any page rank updates on older sites until all of the finishing touches are completed. My advice would be to never take part in any of these link exchange programs and that if you are currently in one, to come out of it as soon as possible.
There are many valid ways of promoting a website such as via writing articles and by having good content which will encourage other webmasters to want to link to your site.
I have to say that for somebody like myself who works very hard to promote my own websites, that it is quite frustrating to not be able to see the changes in the page rank, as when I see my sites go up in page rank it gives me a little boost and shows me that I am still doing the right things. In a way it should not really matter however as I am able to see my websites have higher rankings in the search engines, this itself of course is the most important thing. It is also a good thing that google are trying to stop the people who are trying to cheat their way to the top, that is of course if this is the real reason why there has not been a full page rank update for some time.
This latest update seems to be very similar to the previous page rank update in which the older sites were also not updated. When reading on various websites about other webmasters opinions on this current trend, I have found a number of reasons as to why this may be happening.
Over the last couple of years there have been quite a large number of link exchange programs which have been created. This have proven to be quite popular but are frowned upon by google as the people who enter these programs are in a way cheating to get to the top. Most people are aware of the importance of backward links and these link exchange programs make it very easy to obtain them. In clearly states however in the google guidelines that webmasters should not take part in these link exchange programs. Webmasters who still go ahead are at risk at having their site or sites banned.
The problem could be that it is very hard for search engines like google to establish which links that each site obtains are from these link exchanges and which links are actual real and valid links. It is possible that google is close to finding a formula to this problem and is delaying any page rank updates on older sites until all of the finishing touches are completed. My advice would be to never take part in any of these link exchange programs and that if you are currently in one, to come out of it as soon as possible.
There are many valid ways of promoting a website such as via writing articles and by having good content which will encourage other webmasters to want to link to your site.
I have to say that for somebody like myself who works very hard to promote my own websites, that it is quite frustrating to not be able to see the changes in the page rank, as when I see my sites go up in page rank it gives me a little boost and shows me that I am still doing the right things. In a way it should not really matter however as I am able to see my websites have higher rankings in the search engines, this itself of course is the most important thing. It is also a good thing that google are trying to stop the people who are trying to cheat their way to the top, that is of course if this is the real reason why there has not been a full page rank update for some time.
Kamis, 15 Desember 2011
Top 25 SEO Myths You Should Know Before Optimising Website
You might think you already know everything about search engine optimisation process. Well, think again. Some of the things you know may just be myths. There are several SEO myths that webmasters and search engine optimisers still fail to recognise. What are the SEO myths? Here are the top 25:
1. Search engine optimisation can be performed just by anyone.
2. SEO is only for those websites who sell products online.
3. SEO companies can give their clients a guaranteed top ranking position.
4. SEO gives an overnight result. You can optimise a website today and expect it rank high tomorrow.
5. Build more links irregardless of the quality.
6. It is fine to copy content from other websites and paste it on your own website.
7. There is no need for you to write unique content for your website since you can just syndicate articles from directories.
8. There is no need for further work after you have optimised your website.
9. Search engine ranking is all that matters.
10. The more links the better, quantity matters and not quality.
11. There is no need for a website to be submitted to web directories.
12. A website doesn’t need updated content.
13. The search engines won’t know if you use black hat SEO techniques.
14. Do it yourself SEO is better than hiring SEO professionals – can be true if you are an expert yourself.
15. Web design doesn’t need to be optimised.
16. The navigability of the website has no effect on its search engine ranking.
17. The search engines must be prioritised than the target market.
18. There is no need for testing, once a website is already optimised let it stay that way.
19. Site visitors already know how to browse a website so don’t worry about usability.
20. Flash is the best way to present your message.
21. You can write anything that you want in your website content.
22. There is no need for you to add keywords on the website content.
23. Adding more large-file images on the website makes the site more appealing.
24. It doesn’t matter if the website is slow to load, after all, there are now more broadband users than dial ups.
25. Why still optimise a website when it can still be indexed by the search engines no matter what?
These are the top 25 search engine optimisation myths that both webmasters and search engine optimiser must be aware of. Some of them seem to be like a fact rather than a myth, so be very careful.
1. Search engine optimisation can be performed just by anyone.
2. SEO is only for those websites who sell products online.
3. SEO companies can give their clients a guaranteed top ranking position.
4. SEO gives an overnight result. You can optimise a website today and expect it rank high tomorrow.
5. Build more links irregardless of the quality.
6. It is fine to copy content from other websites and paste it on your own website.
7. There is no need for you to write unique content for your website since you can just syndicate articles from directories.
8. There is no need for further work after you have optimised your website.
9. Search engine ranking is all that matters.
10. The more links the better, quantity matters and not quality.
11. There is no need for a website to be submitted to web directories.
12. A website doesn’t need updated content.
13. The search engines won’t know if you use black hat SEO techniques.
14. Do it yourself SEO is better than hiring SEO professionals – can be true if you are an expert yourself.
15. Web design doesn’t need to be optimised.
16. The navigability of the website has no effect on its search engine ranking.
17. The search engines must be prioritised than the target market.
18. There is no need for testing, once a website is already optimised let it stay that way.
19. Site visitors already know how to browse a website so don’t worry about usability.
20. Flash is the best way to present your message.
21. You can write anything that you want in your website content.
22. There is no need for you to add keywords on the website content.
23. Adding more large-file images on the website makes the site more appealing.
24. It doesn’t matter if the website is slow to load, after all, there are now more broadband users than dial ups.
25. Why still optimise a website when it can still be indexed by the search engines no matter what?
These are the top 25 search engine optimisation myths that both webmasters and search engine optimiser must be aware of. Some of them seem to be like a fact rather than a myth, so be very careful.
Selasa, 01 November 2011
Link Building for SEO On A New Site
Ah, the joys of link building and search engine optimization. If you have a new site, here is a tip that you might want to consider. Then again, you may just want to pitch it.
Link Building for SEO On A New Site
Link building simply refers to an issue known as relevancy. When ranking sites in search engine results, Google tends to list the site that is the most relevant. There are a lot of factors that go into determining relevancy, but the number of other sites linking to yours is one of them. This is why a site like the one for the IRS is high in search results for tax issues even though it does not trade links per se.
Ideally, you want only inbound links from other sites that are relevant to the subject of your site. If you have a plumbing site, you want links from other plumbing or home improvement sites. Despite all the junk email you receive, links from casino and pharmacy sites are not going to help the rankings for your plumbing site. They will hurt the rankings because they are not relevant.
When building links to your site, Google favors a slow, steady increase in links. If you want top rankings on Google, you should follow this mantra with one exception. If you have a new site, you need not be a slave to this approach.
As you probably know, new sites are not ranked by Google. Instead, your site will sit for six months or so in the much discussed Google sandbox. Given this fact, you really don’t need to worry about Google for the same period of time when it comes to your links. Google isn’t going to rank you anyway, so picking up the pace isn’t really a problem.
With a brand new site, I prefer to create as many legitimate, relevant links as possible as soon as possible. The reason is I find it beneficial to start aging the links as soon as possible. Links to your site tend to grow in value the longer they exist on another site. From my point of view, why not maximize the number as quickly as possible? It isn’t like it is going to hurt your rankings on Google. You aren’t going to have any!
In taking this approach, I am not suggesting that you purchase links, use link farms or so on. I am just suggesting that you maximize your link trading efforts immediately to build up as many links as possible and get the aging process rolling. As you approach month four in the sandbox, you can start scaling back your efforts to a more slow and steady approach. Its worked for me.
Link Building for SEO On A New Site
Link building simply refers to an issue known as relevancy. When ranking sites in search engine results, Google tends to list the site that is the most relevant. There are a lot of factors that go into determining relevancy, but the number of other sites linking to yours is one of them. This is why a site like the one for the IRS is high in search results for tax issues even though it does not trade links per se.
Ideally, you want only inbound links from other sites that are relevant to the subject of your site. If you have a plumbing site, you want links from other plumbing or home improvement sites. Despite all the junk email you receive, links from casino and pharmacy sites are not going to help the rankings for your plumbing site. They will hurt the rankings because they are not relevant.
When building links to your site, Google favors a slow, steady increase in links. If you want top rankings on Google, you should follow this mantra with one exception. If you have a new site, you need not be a slave to this approach.
As you probably know, new sites are not ranked by Google. Instead, your site will sit for six months or so in the much discussed Google sandbox. Given this fact, you really don’t need to worry about Google for the same period of time when it comes to your links. Google isn’t going to rank you anyway, so picking up the pace isn’t really a problem.
With a brand new site, I prefer to create as many legitimate, relevant links as possible as soon as possible. The reason is I find it beneficial to start aging the links as soon as possible. Links to your site tend to grow in value the longer they exist on another site. From my point of view, why not maximize the number as quickly as possible? It isn’t like it is going to hurt your rankings on Google. You aren’t going to have any!
In taking this approach, I am not suggesting that you purchase links, use link farms or so on. I am just suggesting that you maximize your link trading efforts immediately to build up as many links as possible and get the aging process rolling. As you approach month four in the sandbox, you can start scaling back your efforts to a more slow and steady approach. Its worked for me.
Jumat, 15 Juli 2011
Search Engine Ranking
Everyone knows that top ranked sites get a lot of traffic, BUT is that because they are “top ranked” or is it because they get a lot of traffic that makes them top ranked?
Which comes first the Chicken or the Egg?
The eternal question, here’s a way to answer it, in relation to Search Engines anyway
First, the major Search engines like Google, Yahoo, and MSN, all have different formulas for calculating how they rank a site and these formulas are always changing so it’s impossible to know exactly how to optimize a site for top ranking all the time.
One thing is fairly certain though and it doesn’t matter if this changes or not because the means of achieving a top rank will on its own, provide more traffic than we would get from a top ranking position anyway! I’m talking about INCOMING LINKS.
I’ve seen Log reports from a site ranked consistently in the top 5 positions on all major search engines, which show that less then 20% of all traffic is coming from the search engines, and the rest is coming from incoming and reciprocal links.
To learn more about incoming and reciprocal links go here
Incoming links are links from other sites and pages that send people to our site.
Reciprocal links; are links from our site to someone else’s and a link from them back to our site.
Having a large numbers of reciprocal and incoming links is good because while giving us more traffic it also makes us rank highly in search engines. As explained above it doesn’t matter if we don’t rank so well in the search engines, because we have more traffic from the incoming and reciprocal links anyway. So more traffic better rank, better rank more traffic, it’s perpetual motion!
If you would like to see how Alexa determines ranking here’s a quote from their site.
“The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach).”
(Taken from: http://pages.alexa.com/prod_serv/traffic_learn_more.html )
Which comes first the Chicken or the Egg?
The eternal question, here’s a way to answer it, in relation to Search Engines anyway
First, the major Search engines like Google, Yahoo, and MSN, all have different formulas for calculating how they rank a site and these formulas are always changing so it’s impossible to know exactly how to optimize a site for top ranking all the time.
One thing is fairly certain though and it doesn’t matter if this changes or not because the means of achieving a top rank will on its own, provide more traffic than we would get from a top ranking position anyway! I’m talking about INCOMING LINKS.
I’ve seen Log reports from a site ranked consistently in the top 5 positions on all major search engines, which show that less then 20% of all traffic is coming from the search engines, and the rest is coming from incoming and reciprocal links.
To learn more about incoming and reciprocal links go here
Incoming links are links from other sites and pages that send people to our site.
Reciprocal links; are links from our site to someone else’s and a link from them back to our site.
Having a large numbers of reciprocal and incoming links is good because while giving us more traffic it also makes us rank highly in search engines. As explained above it doesn’t matter if we don’t rank so well in the search engines, because we have more traffic from the incoming and reciprocal links anyway. So more traffic better rank, better rank more traffic, it’s perpetual motion!
If you would like to see how Alexa determines ranking here’s a quote from their site.
“The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach).”
(Taken from: http://pages.alexa.com/prod_serv/traffic_learn_more.html )
Rabu, 02 Februari 2011
Getting Blog Visitors
This article will cover one of the unique methods of getting traffic to a blog that doesn’t work for regular sites. Remember that every blog is a web-site, but not every web-site is a blog. My top methods of getting traffic to a web-site are still my top methods of getting traffic to a blog. Those include: article marketing, link building and content creation/ranking factors.
But blogs are a special breed of web-site. There are additional methods of getting new visitors to your blog that are very effective. The first one I played with was linking to others. For your blog marketing efforts to work, you must understand that bloggers are part of a community. Those of us old-timers on the ‘net remember when the entire ‘net was a small, close-knit community… when it was OK to send an email telling others in your topic area that you just set up a site and would like a link on their site.
That isn’t what I’m suggesting with the blog community. The days of sending even a personal email to someone you haven’t met are nearly over. The spam problem has made that more and more difficult. However, it is still OK and still rather expected that you introduce yourself when you come into a community. It is also a good idea to let your new community know that you are a friendly guy and are willing to help out in the community.
This post will tell about one way to do that when you enter the blogosphere. First, you should find your neighbors. The Alexa toolbar is going to help you find out who the leaders are in your new community. Start by searching for “______ blog” on Google, Yahoo or your favorite search engine. Fill in the blank with the topic of your blog. Take a look at the blogs you see.
Do you like them? Good; these are leaders in your new community. Link to them in your blog roll. Read them daily to find out what is going on in your community. Do you not like them? No problem. Don’t link to them then. Don’t read them. Don’t introduce your visitors to them. It isn’t required that you like everyone in your new community, but you do want to be a part of the community you now live in…
Now as you read those blogs daily, notice their blog rolls (links they have to other blogs in your community). Go visit them. This is where the Alexa toolbar comes in. You will find some new leaders (those with blogs showing less than 100,000 on your Alexa toolbar). Check out their blog and if you like it… add it to your own blog roll.
I recently moved to a town of about 300 way up in the top of the Utah mountains. It was a new community. I had never lived in a rural area before, so it was critical for me to go through this exact same exercise as I became a part of my new community up here in the mountains. Sure; it didn’t involve Alexa or linking to others… but the concept is the same. When you enter a community and want to be a part of that community, get out there and get to know people. This is one way to do that in the blogging community.
I now have a hundred or so links from those in the blogging community after just a couple of months. From those links, I have over 600 daily visits and over 100 loyal readers who come to read my blog almost every day.
Did I ask for any of those links? Nope. Just like they didn’t ask me for the links I gave them. Do I have 100 outbound links? Nope. A lot of those links came in without me linking to them. As I get the chance, I go and check out their blog and if I like it… I give them a link. If I don’t like that blog for whatever reason; I don’t include it in my blog roll. It’s not always a tit for tat link exchange.
Some of you may be confused at this point about how my outbound links became inbound links without any other action. You may be confused about why I called this article “Getting Blog Visitors” when I have only talked about how to send my visitors to others by linking to them. OK; let me go into why this uniquely works very well on blogs, but not on other web-sites.
First, of all… I use Wordpress. It is the fastest growing blogging software out there. I’m not sure of the features of other blogging software, but I know the follow applies to Wordpress. When I log in to my control panel to write a blog post, I am given a page that shows a number of blog stats. One of the most prominent parts of those stats is the number of inbound links… AND a list of those who recently linked to me.
When you see that a blog called “Mattress Cleaners” just linked to you… can you ignore that? I can’t. I’m immediately distracted… and what do I do? I click on it. I go and check out that Mattress Cleaner blog. They just got another reader (at least for that day). If they were a quality blog that was actually relevant to the blog community of my own blog (and they aren’t)… they would get a link in my blog roll so that I could check them out periodically.
The same thing is possible with non-blog web-sites. When you link to a site and send them traffic, that shows up in their referrer logs. However, a lot of webmasters don’t look at their logs or stats. Those who do may use stat software that doesn’t even show referrers. They may only focus on traffic and not where it comes from.
However, most bloggers DO see when someone links to them. It is right in their face when they login to make a new post. All you need to do to let someone know that you have moved into their blog community is to link to them. BTW, it not only introduces you… it lets them know that you are friendly and you like their part of the blog community you just entered. Don’t be surprised when they link back or even write a post about your blog.
It's that simple.
But blogs are a special breed of web-site. There are additional methods of getting new visitors to your blog that are very effective. The first one I played with was linking to others. For your blog marketing efforts to work, you must understand that bloggers are part of a community. Those of us old-timers on the ‘net remember when the entire ‘net was a small, close-knit community… when it was OK to send an email telling others in your topic area that you just set up a site and would like a link on their site.
That isn’t what I’m suggesting with the blog community. The days of sending even a personal email to someone you haven’t met are nearly over. The spam problem has made that more and more difficult. However, it is still OK and still rather expected that you introduce yourself when you come into a community. It is also a good idea to let your new community know that you are a friendly guy and are willing to help out in the community.
This post will tell about one way to do that when you enter the blogosphere. First, you should find your neighbors. The Alexa toolbar is going to help you find out who the leaders are in your new community. Start by searching for “______ blog” on Google, Yahoo or your favorite search engine. Fill in the blank with the topic of your blog. Take a look at the blogs you see.
Do you like them? Good; these are leaders in your new community. Link to them in your blog roll. Read them daily to find out what is going on in your community. Do you not like them? No problem. Don’t link to them then. Don’t read them. Don’t introduce your visitors to them. It isn’t required that you like everyone in your new community, but you do want to be a part of the community you now live in…
Now as you read those blogs daily, notice their blog rolls (links they have to other blogs in your community). Go visit them. This is where the Alexa toolbar comes in. You will find some new leaders (those with blogs showing less than 100,000 on your Alexa toolbar). Check out their blog and if you like it… add it to your own blog roll.
I recently moved to a town of about 300 way up in the top of the Utah mountains. It was a new community. I had never lived in a rural area before, so it was critical for me to go through this exact same exercise as I became a part of my new community up here in the mountains. Sure; it didn’t involve Alexa or linking to others… but the concept is the same. When you enter a community and want to be a part of that community, get out there and get to know people. This is one way to do that in the blogging community.
I now have a hundred or so links from those in the blogging community after just a couple of months. From those links, I have over 600 daily visits and over 100 loyal readers who come to read my blog almost every day.
Did I ask for any of those links? Nope. Just like they didn’t ask me for the links I gave them. Do I have 100 outbound links? Nope. A lot of those links came in without me linking to them. As I get the chance, I go and check out their blog and if I like it… I give them a link. If I don’t like that blog for whatever reason; I don’t include it in my blog roll. It’s not always a tit for tat link exchange.
Some of you may be confused at this point about how my outbound links became inbound links without any other action. You may be confused about why I called this article “Getting Blog Visitors” when I have only talked about how to send my visitors to others by linking to them. OK; let me go into why this uniquely works very well on blogs, but not on other web-sites.
First, of all… I use Wordpress. It is the fastest growing blogging software out there. I’m not sure of the features of other blogging software, but I know the follow applies to Wordpress. When I log in to my control panel to write a blog post, I am given a page that shows a number of blog stats. One of the most prominent parts of those stats is the number of inbound links… AND a list of those who recently linked to me.
When you see that a blog called “Mattress Cleaners” just linked to you… can you ignore that? I can’t. I’m immediately distracted… and what do I do? I click on it. I go and check out that Mattress Cleaner blog. They just got another reader (at least for that day). If they were a quality blog that was actually relevant to the blog community of my own blog (and they aren’t)… they would get a link in my blog roll so that I could check them out periodically.
The same thing is possible with non-blog web-sites. When you link to a site and send them traffic, that shows up in their referrer logs. However, a lot of webmasters don’t look at their logs or stats. Those who do may use stat software that doesn’t even show referrers. They may only focus on traffic and not where it comes from.
However, most bloggers DO see when someone links to them. It is right in their face when they login to make a new post. All you need to do to let someone know that you have moved into their blog community is to link to them. BTW, it not only introduces you… it lets them know that you are friendly and you like their part of the blog community you just entered. Don’t be surprised when they link back or even write a post about your blog.
It's that simple.
Selasa, 27 Juli 2010
Exposing the Hyperlink
A hyperlink, also called simply "a link", is a reference in a hypertext document to another document or other resource. It is an integral part of the hypertext transfer protocol (http) for World Wide Web, but it is used also in offline documents, such as .pdf (portable document file, Adobe Acrobat native format) and in .XML (extended markup language). Hyperlink can be used to fetch content and save it, view it as a separate document or display as a part of the reference document.
The history of the hyperlink
The history of the hyperlink began in 1965. Theodore Nelson in "the Xanadu Project" transposed the idea from fictional microfilm cross-referencing system into the computer world. In a series of books and articles published from 1964 through 1980 the general concept was changed from linking whole microfilm pages to connecting specific lines of computer text. Primary concept was intended to use on single computer machine, however introduction of DARPA network boosted the idea into creating links between documents and files stored on several networked machines. The idea of connecting parts of a single document via hyperlink arose independently, but was quickly merged to the hyperlink system. Both concepts combined together were fundamental for creating World Wide Web.
How does a hyperlink work?
A hyperlink has two ends, called anchors, and a direction. The link starts at the source anchor and points to the destination anchor. However, the name hyperlink is often used for the source anchor, while the destination anchor is called the hyperlink target. Every browser shows text hyperlinks somewhat exposed (they usually mark it with a different color). Clicking on the hyperlink activates it and displays target document.
Hyperlink - measuring the Net
But hyperlinks are not only the way we surf the Net. Life on the Web without search engines is almost impossible today, because of unbelievable amount of networked information. Most search engines use so-called "page ranking" to measure which site may contain useful information. This mechanism is mostly based on hyperlink popularity. Although whole idea of "page rank" mechanism is more complicated, its general concept is based on a simple rule: the more pages have a hyperlink pointing to the ranked page, the higher rank that page gets. Of course, each hyperlink has different value, based on the popularity of the "source" site (This means simply that if your website is a target for hyperlink placed on the big site like CNet of Microsoft, it has much higher page rank than a site with several hyperlink connections from private sites). This mechanism is based on measuring of hyperlink's quality. Although not perfect, both mechanisms usually works well enough to determine which website has got good content and which hasn't.
The history of the hyperlink
The history of the hyperlink began in 1965. Theodore Nelson in "the Xanadu Project" transposed the idea from fictional microfilm cross-referencing system into the computer world. In a series of books and articles published from 1964 through 1980 the general concept was changed from linking whole microfilm pages to connecting specific lines of computer text. Primary concept was intended to use on single computer machine, however introduction of DARPA network boosted the idea into creating links between documents and files stored on several networked machines. The idea of connecting parts of a single document via hyperlink arose independently, but was quickly merged to the hyperlink system. Both concepts combined together were fundamental for creating World Wide Web.
How does a hyperlink work?
A hyperlink has two ends, called anchors, and a direction. The link starts at the source anchor and points to the destination anchor. However, the name hyperlink is often used for the source anchor, while the destination anchor is called the hyperlink target. Every browser shows text hyperlinks somewhat exposed (they usually mark it with a different color). Clicking on the hyperlink activates it and displays target document.
Hyperlink - measuring the Net
But hyperlinks are not only the way we surf the Net. Life on the Web without search engines is almost impossible today, because of unbelievable amount of networked information. Most search engines use so-called "page ranking" to measure which site may contain useful information. This mechanism is mostly based on hyperlink popularity. Although whole idea of "page rank" mechanism is more complicated, its general concept is based on a simple rule: the more pages have a hyperlink pointing to the ranked page, the higher rank that page gets. Of course, each hyperlink has different value, based on the popularity of the "source" site (This means simply that if your website is a target for hyperlink placed on the big site like CNet of Microsoft, it has much higher page rank than a site with several hyperlink connections from private sites). This mechanism is based on measuring of hyperlink's quality. Although not perfect, both mechanisms usually works well enough to determine which website has got good content and which hasn't.
Senin, 05 Juli 2010
Latest Website Promotion Advice
I have written articles about website promotion in the past, however things on the internet are always changing and my opinions have now changed. This article is all about my new website promotion ideas, ideas which I use on my all of websites.
A good linking campaign is the main priority. Attempting to increase the number of backward links you have pointing to your website is essential. However you have to be careful. Here is a list of do's and do not's.
Do:
Increase the number of backward links pointing to your website slowly
Obtain backward links from within the same industry/market as your own
Build up the number of one-way links your website has pointing to it
Write articles and submit them to article directories
Add your website domain on all of your adverts, documentation and e-mails
Offer the visitors to your site the chance to sign up to a monthly newsletter
Offer the visitors to your site a free e-book
Write press releases
Do not:
Join a link building website to automate your linking requirements. These are tempting to join however are frowned upon by the search engines. Always remember hard work pays off.
Increase the number of backward links to quickly
Purchase too many link text ads
Just leave your website without any promotion, it will not grow on its own
Build hidden pages
In my opinion one-way links are vital. These are the most powerful form of backward link and the search engines love them. I can see no way in which they can penalise a site that is only acquiring these type of links.
The best and easiest way of obtaining these one-way links is by writing articles like the one you are reading. Once you have written the article, you then need to submit it to a number of article directories. You are able to add a link to your website on the bottom of the article and the hope is that other webmasters will want to include your article on their website, thus giving you a one-way link.
I have been writing articles for around a year and I must say it has done wonders for my businesses. The number of visitors to my sites have rocketed and the page rank have also steadily increased.
I hope you have found this article interesting to read and beneficial to you.
Good luck with your website promotion campaign
A good linking campaign is the main priority. Attempting to increase the number of backward links you have pointing to your website is essential. However you have to be careful. Here is a list of do's and do not's.
Do:
Increase the number of backward links pointing to your website slowly
Obtain backward links from within the same industry/market as your own
Build up the number of one-way links your website has pointing to it
Write articles and submit them to article directories
Add your website domain on all of your adverts, documentation and e-mails
Offer the visitors to your site the chance to sign up to a monthly newsletter
Offer the visitors to your site a free e-book
Write press releases
Do not:
Join a link building website to automate your linking requirements. These are tempting to join however are frowned upon by the search engines. Always remember hard work pays off.
Increase the number of backward links to quickly
Purchase too many link text ads
Just leave your website without any promotion, it will not grow on its own
Build hidden pages
In my opinion one-way links are vital. These are the most powerful form of backward link and the search engines love them. I can see no way in which they can penalise a site that is only acquiring these type of links.
The best and easiest way of obtaining these one-way links is by writing articles like the one you are reading. Once you have written the article, you then need to submit it to a number of article directories. You are able to add a link to your website on the bottom of the article and the hope is that other webmasters will want to include your article on their website, thus giving you a one-way link.
I have been writing articles for around a year and I must say it has done wonders for my businesses. The number of visitors to my sites have rocketed and the page rank have also steadily increased.
I hope you have found this article interesting to read and beneficial to you.
Good luck with your website promotion campaign
Kamis, 24 Juni 2010
Unprecedented secret for getting backlinks
Uprecedented Secret Revealed!
How to get tons of backlinks to your website!
This secret apparently known only to some few people around. first, let me ask you: how much would you pay for more than 1,000 one way backlinks to your website? I guess it will be around 500$-5000$, depending on the quality of the websites.
Now i'll show you how to get that for a less than 200$, or even for nothing if you will be the one to do the work, which in my opinion is also fun! keep reading, my unprecedented secret in a couple of paragraphs.
The method for achieving such amount of backlinks is to give something that have high demand for free, and put a link to your website with the text "Provided by ..." at the bottom. Now, the free thing you give can be anything, and you won't be having to create it yourself.
Some Ideas
Here are some ideas for things you can give for free:
Software
Scripts
Articles or eBooks
Services like our ASBOX! :)
You can always pay talented people to create the free things, find those people in forums like Digital Point or go to Rent A Coder to find someone who will build you a software / free script.
The better than all method!
The answer is hidden in skins, yes... skins are a great tool to get tons of backlinks. Here is the approach to act by for getting good results:
1. Find a great web designer
2. Find a free CMS script which people uses and usually can be found on websites that have lots of traffic, a good example is phpBB. You may try to look for other forums / blogs / CMS scripts and find those ones that are popular but have already ugly skins created for them.
3. Pay the designer to create a custom skin, tell him that you are going to offer his skin for free. You may also want to give him credit, but you don't have to.
4. At the bottom of the skin, place a direct link to your website and add the text "Provided by [Your Website Name]"
If it won't give you traffic, at least it will give you tons of backlinks that will constantly grow as more and more people will use your skins.
Article Source: Single Page Marketing
How to get tons of backlinks to your website!
This secret apparently known only to some few people around. first, let me ask you: how much would you pay for more than 1,000 one way backlinks to your website? I guess it will be around 500$-5000$, depending on the quality of the websites.
Now i'll show you how to get that for a less than 200$, or even for nothing if you will be the one to do the work, which in my opinion is also fun! keep reading, my unprecedented secret in a couple of paragraphs.
The method for achieving such amount of backlinks is to give something that have high demand for free, and put a link to your website with the text "Provided by ..." at the bottom. Now, the free thing you give can be anything, and you won't be having to create it yourself.
Some Ideas
Here are some ideas for things you can give for free:
Software
Scripts
Articles or eBooks
Services like our ASBOX! :)
You can always pay talented people to create the free things, find those people in forums like Digital Point or go to Rent A Coder to find someone who will build you a software / free script.
The better than all method!
The answer is hidden in skins, yes... skins are a great tool to get tons of backlinks. Here is the approach to act by for getting good results:
1. Find a great web designer
2. Find a free CMS script which people uses and usually can be found on websites that have lots of traffic, a good example is phpBB. You may try to look for other forums / blogs / CMS scripts and find those ones that are popular but have already ugly skins created for them.
3. Pay the designer to create a custom skin, tell him that you are going to offer his skin for free. You may also want to give him credit, but you don't have to.
4. At the bottom of the skin, place a direct link to your website and add the text "Provided by [Your Website Name]"
If it won't give you traffic, at least it will give you tons of backlinks that will constantly grow as more and more people will use your skins.
Article Source: Single Page Marketing
Rabu, 23 Juni 2010
Trendy Directories : Countdown Has Begun ?
Probably SE engineers and CEO's are asking themselves the same question.
Directory frenzy begun when Google announced his PR mechanism, slower in the beginning but extremely accelerated lately.
Keeping the same trend it's very accurate to say than in 6 months, with continuously improved automated tools for submitting, the quantity of links to be considered by crawlers will grow, artificially, extremely.
And the content itself will be almost the same while the services provided by directories to visitors (others than submitting webmasters) are practically null.
There is one axiom, one question and one estimation :
The axiom :
Search engines will degrade and penalize some but not all directories.
The question :
Will this happen on automated algorithmic bases or a human rating will be involved ?
This question is linked to the definition of "bad neighborhood" and "link farm". The algorithm will decide that a directory has over a certain % links to "bad sites" and penalize it ?
Let's take a look at DMOZ : based on this algorithm Google will need to penalize DMOZ because is crowded with dead links and forbidden content (due to corrupt editors).
So we may think that a "kind" of human rating will be added in the equation. Because it's obvious that an "AI" can't judge the value of content, especially related to the usefulness towards live people.
The estimation
In my opinion all automated directories will be penalized. If the submission isn't human rated or approved than the directory will be blacklisted.
Also all the directories based on the same principles : approving links without providing any content/human intervention, will be penalized.
The "paid" directories, which contains a handful a "selected" links, will not be penalized but their usefulness as real traffic are questionable and , probably, the PR benefits will be degraded a little.
The "big" directories, counted on the fingers of a hand, will stay with the same weight. Nothing new here :D big guys are always friends.
Directory frenzy begun when Google announced his PR mechanism, slower in the beginning but extremely accelerated lately.
Keeping the same trend it's very accurate to say than in 6 months, with continuously improved automated tools for submitting, the quantity of links to be considered by crawlers will grow, artificially, extremely.
And the content itself will be almost the same while the services provided by directories to visitors (others than submitting webmasters) are practically null.
There is one axiom, one question and one estimation :
The axiom :
Search engines will degrade and penalize some but not all directories.
The question :
Will this happen on automated algorithmic bases or a human rating will be involved ?
This question is linked to the definition of "bad neighborhood" and "link farm". The algorithm will decide that a directory has over a certain % links to "bad sites" and penalize it ?
Let's take a look at DMOZ : based on this algorithm Google will need to penalize DMOZ because is crowded with dead links and forbidden content (due to corrupt editors).
So we may think that a "kind" of human rating will be added in the equation. Because it's obvious that an "AI" can't judge the value of content, especially related to the usefulness towards live people.
The estimation
In my opinion all automated directories will be penalized. If the submission isn't human rated or approved than the directory will be blacklisted.
Also all the directories based on the same principles : approving links without providing any content/human intervention, will be penalized.
The "paid" directories, which contains a handful a "selected" links, will not be penalized but their usefulness as real traffic are questionable and , probably, the PR benefits will be degraded a little.
The "big" directories, counted on the fingers of a hand, will stay with the same weight. Nothing new here :D big guys are always friends.
Rabu, 06 Januari 2010
Best online directories
Is well known that above all DMOZ directory is the best online directory. DMOZ, also known as The Open Directory Project (ODP), is a large, categorized directory of websites and pages, which is staffed by volunteers. Every website and page that is added to the directory has to be manually reviewed before it is included. Being listed in the directory is free.
But when you try to list your site in DMOZ you are in trouble. After you add your site an editor will approved it ... or not. And this can take months, even years.
So what is the solution ?
A good alternative until your site is listed to DMOZ is to submit your site to online free web directories. Submitting site to online free web directories will fast increase your PageRank. PageRank is an integral part of Google's ranking algorithm, and higher PageRank helps towards higher rankings. The PageRank within a website is increased by pages from other sites linking to it, and the higher the PageRank of the pages that link to it, the better it is for the receiving site.
When submitting a site to online free web directories, always take time to find the right category for it. Don't be tempted to submit it to a category that is higher up the tree than it belongs, because it won't be accepted there and, doing so, could cause unnecessary, self-induced delays.
But when you try to list your site in DMOZ you are in trouble. After you add your site an editor will approved it ... or not. And this can take months, even years.
So what is the solution ?
A good alternative until your site is listed to DMOZ is to submit your site to online free web directories. Submitting site to online free web directories will fast increase your PageRank. PageRank is an integral part of Google's ranking algorithm, and higher PageRank helps towards higher rankings. The PageRank within a website is increased by pages from other sites linking to it, and the higher the PageRank of the pages that link to it, the better it is for the receiving site.
When submitting a site to online free web directories, always take time to find the right category for it. Don't be tempted to submit it to a category that is higher up the tree than it belongs, because it won't be accepted there and, doing so, could cause unnecessary, self-induced delays.
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