All Link Types and SEO

This article covers a much discussed topic in the SEO community. Also, clients and often site owners come up with questions about what links to get, and how to get them. Note that I will not consider reciprocal links here, because of better alternatives, and because their effectiveness only applies to a small number of sites, who use them under 10% of their overall link ratio. I will review the main types you want to get for your site.

The natural one-way links.
This one is solely based in good content and resources. This is the safest method of link building available as far as search engines, which look at the “intent” of links. But it is also the slowest. If your site is new, then as part of its launch, submit it to niche web directories. Start with a few highly trusted directories, but do not have more than 10-15% of your overall links coming from them. Don't overlook industry-specific directories that may be paid or unpaid. These usually send highly qualified traffic and can be a real bargain. Directories will get you site many natural one-way links, at a natural speed of growth. This combination of type and speed is very beneficial. Look for sites that would benefit from offering users your content.

Linkbaiting, or link bait.
This one is not easy, and involves creativity. But it is worth every effort. Linkbaiting refers to content, videos, images or anything on your site that is created with the intention of increasing links to it. It is highly effective in getting links, probably the cheapest too, based on the cost of the “bait” you use, has no negative effects from the search engines, at least not for the moment, since all links generated look natural. When complemented by social bookmarking, the networks associated with these links will add even more value to them.

Paying for links, or paid links.
These links can have great short-term search benefits. These are good mainly for sites that have tons of pages with content, and have been well established online for years. In addition, these sites also have tons of natural links to them, again because they had been well established online for years. These are not recommended for new sites. Look for sites that are highly on topic with yours, and in complementary niches. A very important factor in the evaluation of these links, like any other, is age. And the latest “Google Slap” effect were sites fall pass the top 30 in the listings, is affecting primarily those which do heavy link buying.

Bad links and their effects.
Outbound links play a big role in the way search engines determine who your “neighborhood” is. Bad neighborhoods will affect your search engine rankings. Things like FFA (Free For All) link pages, links farms, etc, fall in this category. Note that this has nothing to do with your pages going into the supplemental index. That is not the kind of penalty these links cause for your site. And the amount of bad links considered is a big one. A small amount of them would not trigger a penalty, but make sure that your site is not related in any way to those link patterns.

ALL ABOUT LINKS FOR SEO

The natural one-way links. This one is solely based in good content and resources. This is the safest method of link building available as far as search engines, which look at the “intent” of links. But it is also the slowest. If your site is new, then as part of its launch, submit it to niche web directories. Start with a few highly trusted directories, but do not have more than 10-15% of your overall links coming from them. Don't overlook industry-specific directories that may be paid or unpaid. These usually send highly qualified traffic and can be a real bargain. Directories will get you site many natural one-way links, at a natural speed of growth. This combination of type and speed is very beneficial. Look for sites that would benefit from offering users your content. Linkbaiting, or link bait. This one is not easy, and involves creativity. But it is worth every effort. Linkbaiting refers to content, videos, images or anything on your site that is created with the intention of increasing links to it. It is highly effective in getting links, probably the cheapest too, based on the cost of the “bait” you use, has no negative effects from the search engines, at least not for the moment, since all links generated look natural. When complemented by social bookmarking, the networks associated with these links will add even more value to them. Paying for links, or paid links. These links can have great short-term search benefits. These are good mainly for sites that have tons of pages with content, and have been well established online for years. In addition, these sites also have tons of natural links to them, again because they had been well established online for years. These are not recommended for new sites. Look for sites that are highly on topic with yours, and in complementary niches. A very important factor in the evaluation of these links, like any other, is age. And the latest “Google Slap” effect were sites fall pass the top 30 in the listings, is affecting primarily those which do heavy link buying. Bad links and their effects. Outbound links play a big role in the way search engines determine who your “neighborhood” is. Bad neighborhoods will affect your search engine rankings. Things like FFA (Free For All) link pages, links farms, etc, fall in this category. Note that this has nothing to do with your pages going into the supplemental index. That is not the kind of penalty these links cause for your site. And the amount of bad links considered is a big one. A small amount of them would not trigger a penalty, but make sure that your site is not related in any way to those link patterns.

The Connection Between Reciprocal Links and SEO

If you are a webmaster you will have undoubtedly heard of all the hype going on about one way and reciprocal links as a way of ranking higher in the search engines. The Search Engine Optimization (SEO) industry is currently one of the most spectacular and dynamic entities that dominate the online economy, and the truth is that every web owner should keep an eye open for the trends that characterize SEO. Reciprocal linking is – and always has been – one of the top web promotion methods. The idea behind reciprocal links is simple: one webmaster places a link to a different website and, in return, that website also places a link back. This helps both websites as visitors from one will also go to the other and vice versa. However, there are bigger stakes here – the search engines rank websites on several factors, but one of the most important concerns the number and quality of back links of your website. If you get hundreds of links from established websites that are also related to the topic of your own website, chances are your search engine placement will be excellent. Pleasing the three main search engines The power of reciprocal links is huge, as it is one of the most effective ways to get Google, Yahoo and MSN to favor your site. While you know, as a webmaster, that high quality content and good linking are the best keys to long lasting success, chances are you don’t like to spend hours and hours carrying out manual link exchanges. This is why there are tens of thousands of amazing websites out there that are barely known by a few people – their webmasters are simply overwhelmed by the idea of exchanging the necessary number of links to rank high on Google, Yahoo and MSN. While there is no set number of links that you need in order to have your pages displayed in the top 10 results, you will most likely need hundreds or thousands of links. Automating the process In order to address the needs of webmasters who would love to promote their websites but simply don’t have the time or energy to carry out hundreds of manual link exchanges, many web entrepreneurs have designed automated link exchange software and websites. One of the most popular and innovative ways of dealing with link exchanges is through automated directories. Not only will these link exchange directories facilitate the link exchange process by offering other webmasters a fast and easy way to performing the exchange, but they also offer excellent link management systems. A great linking directory you may want to consider is: o http://www.MyLinkMachine.com Veteran Internet marketers will tell you that keeping track of active and broken links is almost as important as acquiring them in the first place, so the tools that come with such directories are real time savers. The automated link directory approach has several other benefits, such as the fact that you can categorize the reciprocal links, offering a better structure for both link partners and website visitors.

The Next Generation Of Link Exchange And Search Engines Optimization Strategies

Once your new web site is up and it is open to the public, it is vital to begin formulating a promotion tactic. The apparent objective is to catch the attention of as many visitors as you be able to. One of the finest ways to do this is by using a "Linking Campaign".

A lot of non-reciprocal inbound links tells a search engine that your site contains valuable information, so you need to get those, but how do you do that?

Let's say you have one more additional site with some pages already indexed in the search engines. Instead of promoting the new site that you want to rank high by placing a text link to it on all of the pages on the other site (which may be looks at as spam by many SEO experts), using a non-reciprocal link exchange network like LinksDealing.com, you can get hundreds of text links to your desired promoted URL with the anchor text of your choice from quality sites spread all over the Internet, which is something good for your link promotion efforts.

LinksDealing is an automatic system that enables you to promote sites by almost instantly receiving many text links pointing to your promoted URLs. The text links are placed on quality sites, most of which are related to the same theme group as your promoted site, and these text links to your promoted site stay on those sites for a lengthy time.

How does it work? When you signup as a member of the LinksDealing network, you contribute areas of text link placement on your other site's pages; these sites are named Donor Sites. You also specify another list of URLs that you wish to promote using the LinksDealing network; these URLs are named as Promoted URLs. The Promoted URLs in turn get text links from other members' donor sites' pages.

The more donor sites you contribute to the Links Dealing network, the more text links from other members' donor sites' pages you get to your promoted URLs, thereby increasing the number of visitors to your promoted URLs and their search engines results pages placements for your desired keyword.

Promoting your site and getting new incoming links to it should not be hard work, Visit http://www.LinksDealing.com to find out how to instantaneously receive many non reciprocal links to your website without the hassle of engaging in link exchange activity all day long.

Automatic Reciprocal Links Exchange: Forget Lousy 10% Link Exchange Response

Link exchange is very helpful in building valuable business contacts and getting better rank with search engines. But those who tried to use traditional link exchange strategies face a very sad fact - only 10% of link exchange offers sent to relevant web sites get response. All the rest goes to trash bin; efforts wasted.

Why this statistics follows most of link exchange cases?

The market of link exchanges is overwhelmed. Those who think that is it possible to get few hundreds of reciprocal links and get 1st position within a couple of days spam web sites like crazy. I personally delete over 90% of link exchange offers that are sent to my web sites as these offers are absolutely irrelevant.

Still, quality link exchange can be a good boost to any web site to abandon all hopes with it. And there is a big place for increasing the conversions of your link exchange offers.

How to increase the conversions of link exchange offers?

Go to secret gardens where web sites are eager to do link exchange. No link farms, no link pyramids, no link MLMs. Use the link exchange potential that has been at your hand all the time.

Remember a few years ago Internet market had a boom of automatic link exchange directories? Hundreds of thousands of web sites grabbed the unique opportunity to automate their link exchange. And now almost every niche has web sites that use different automatic reciprocal link exchange scripts or software.

And these sites are super highly responsive to relevant link exchange offers. Plus with many sites you can get your link on their link exchange page within a few minutes - usual link exchange copy and paste routine that can easily be automated.

Benefits of harvesting on the web sites with automatic reciprocal link exchange directories:

- increased motivation for relevant link exchange;
- big number of web sites in any niche;
- your link will be standing on static pages (good for indexing);
- big field for automating all routine on finding site-partner and exchanging links with it.

On web sites with automatic link exchange scripts you will forget about 10% response to your offer about doing link swap. Link exchange comes to the new level. And with quality link exchange you are destined to see the increase in targeted free traffic from search engines.

A Growing Link Exchange Program

Anyone that deals with marketing and advertising on the Internet knows that link popularity is one of the main causes for high rankings. And as we all know, high rankings lead to more traffic, which in turn leads to higher sales. The biggest problem with doing link exchanges and using programs that automate the process is that you run the risk of gaining bad links on your site. Bad links lead to reduced link popularity and in turn can eventually lead to being banned on search engines. Everyone can agree that if you are banned from a large search engine like Google or Yahoo, then your website is in trouble. I have come across a few places that allow you to grad good reciprocal links from ranking sites. You want to do more reciprocal linking because it provides an incentive for both sites to keep the links up.

If you already have a large link directory on your site, you might want to think about using the program Arelis. This gives you the power to control all your links and make sure they are still linking back to you. It also gives you the control to find more targeted links for your website. If you want to find more links for your website, then you should check out www.Link2me.com. This site allows you to search for websites and then the company gets in touch with that website asking for a link exchange with you. It is very easy and hassle free, which I know will help everyone that is spending 60+ hours on Internet marketing. Any little bit helps. This link exchange program is growing and with the more websites that sign up, which is free, the more potential links for the members. Check it out and increase your link popularity the ethical way!