Sabtu, 30 April 2011

An Immense Of Success For Web Site

If any body is new in the internet, then must be probably have a lot of questions about websites and how they work. One of these questions might be: what is search engine optimization? Really it’s a process to achieve the top rank. When some one is searching fro your business or type of business. It will help you to get that top result with Search Engine Optimization Delhi. You should not have to know everything about the internet to have a successful company. SEO Delhi Company gives you a goal to lunch on a peak level. A better search engine ranking will mean better business and a better bottom line. Its great way to improve your website and make the most of it. SEO plays a key role like a campaigner for your website and attracts customers towards it. This technical way is a very easiest process for making money. In business especially in online, SEO plays a vital role for technical status. A good quality SEO is only liable for a victorious online business and creates visitors appeal. And if we discuss about SEO Delhi Company is the only answerable club, which brings authentic fame in enormous web world. SEO Delhi Company always uses key words scrutiny. This perhaps the first and most essential phase. SEO Delhi Company includes the accurate key words in the content of your web pages which will bring the embattled consumers to your website. This scrutiny requires a send abroad and here SEO Delhi Company performs as a good specialized. . This will conduct an in –depth research and will pick out keywords that the guests to your website.

Jumat, 29 April 2011

Easy Explanation on SEO

SEO Delhi company (e-fuzion) keep their methods and ranking algorithms secret, to get credit for finding the most valuable search results and to deter spam pages from clogging those results. A search engine may use hundreds of factors while ranking the listing where the factors themselves and the weight each carries may change continually. A simple link from a well recognized site will get the search engines to visit the new site and begin to spider its inside. It can take a few days to even weeks from the referring of a link from such an established site for all the main search engine spiders to commence visiting and indexing the new site.
SEO Delhi Company (e-fuzion) uses different key words in page titles as SEO Delhi Company (e-fuzion) technique. It is most important to use keywords in page titles. What ever text you place in the title Tag will emerge in the browsers when they view the web page. Search engines also rank this as an important factor when terms your page should rank for, if any. It is also the title your web page will be listed as in SERPS (Search Engine Result Pages), so it needs to appear gorgeous to human also. In it if you repeat your key words with every other word or in every line, then your site will probably be rejected as an artificial site or spam site. The established standard for a key word density is between three percent and five percent, to get recognized by the search engines and you should never beat it.

Kamis, 28 April 2011

A Better Rhythm For Website

Particularly in Delhi you find limited advance SEO services. But SEO service Delhi offers a pool of services to support your target customer. SEO may take time but it is certainly effective to make you earn a lot, Gain popu1arity and be ahead with all of your competitors. Take a look briefly at the services mentioned below for better understanding. On line SEO Services Delhi, is helping you to increase your rankings and traffic on the search engine so that your target increasing in many project like outsourcing, Search Engine Optimization Company in Delhi is increases on a large amount. These agencies offer a pool of services to support your website and to help you get business leads. Trustworthy and cost-effective, SEO Services Delhi, Companies are certain planned strategic steps, helps to increase best passage to the websites. Good SEO Services Delhi can aid to thriving online business and help you to accomplish your visibility.

In SEO services you find entire lay out of your web page-right from the content to the design. The content is also written by the SEO Company. A proper key word destiny is maintained in the content of the page so that it is accepted by the search engine. Use of too many key words may lead your website being rejected by the search engine. The web designer will place the graphics and the content to make good-looking and routing friendly. A SEO services Delhi helps you to increase your visibility on net.

Rabu, 27 April 2011

Proof Your Way in SEO

For all your solutions if you follow SEO Services Delhi Company e-fuzion, definitely you get better solution. If you think that this web site’s design is amazing and you want to find out how you too can design course or find another career other than design by SEO Services Delhi Company e-Fuzion. We all know what a beautiful website looks like; it is just getting from a blank screen to a well designed website that is difficult. Just beware of over usage of graphics and images and you will be at least one step towards a well designed website. One of the problems of using too many graphics is that a high percentage of people will just leave your website thinking about the great articles they read or the wonderful products that you sell, rather than the user leaving irritated with the look of your site. Nobody wants to stay and linger on a site that is badly designed by SEO Services Delhi Company e-Fuzion. Another reason to minimize the number or size of the graphics on your website will be. If your web page does not load within a few seconds, you can good-bye to the visitor. Basically value is a measurement of how close to black or white a given color is. In another words, value is a measurement of how much light is being reflected from a hue. Those hues with a high content of white have a higher luminance or value. If you look at the color wheel below, you will see that wheel is full of different color values. The outer band is the natural hue meaning that it is the original hue. The inner bands are shaded versions of the natural hue and are closer to back than the original hue.

Selasa, 26 April 2011

Make Your Web More Knowledgeable

Search engine optimization look at not only how many people are linking to you, how important they themselves are but also what they are saying while linking to you. In fact search engine like Google have gone a step ahead. They not only look at the anchor tag but also the text surrounding it. SEO Services Delhi Company (e-fuzion) is essentially they are trying to establish the relevance of that link to your pages content. If anchor tag is so important and more often that not, one cannot control what the world says while linking to you then it is very useful to have internal links speak the language of keywords. This means that it is a good practice to use keywords as the internal linking text. Another important aspect of the internal linking then you should not do it using image map because many of the search engine does not follow image map. Alternative attribute will give the information about the image and where it is going to provide the link. In SEO Services Delhi Company (e-fuzion) you find the internal linking architecture, hierarchal, looping, extensive inter linking, redundant interlinks, broken links, dead links etc. There are three forms of that can be assumed while planning the sites internal linking pattern. In this kind of internal linking all the pages of the website are connected to the home page and home page is individually connected to all the pages of the website, but there is no linking between the pages of the web site. In SEO Services Delhi Company (e-fuzion) looping is kind of internal linking and its home page connected to the primary page and the primary page is connected to the secondary page and this process goes on till the last page is connected to the home page in this way a loop is formed.

Senin, 25 April 2011

Well-Organized Technique For Web Development

SEO Delhi Company used LSI Check always helps to improve your ranking. And they need to give at least 3-6 months to there SEO Company to see the results. Only META tag is not the rank criteria, if you are hiring some one then be trustworthy on him and let him do his/her job.

Actually search engine optimizations for any site don’t create magic. It is slow and gradual process. It’s a slow and gradual process with lots of research and implementation. So if you are hiring any search engine optimization expert then have the trust facto is already available in front of your door, SEO Delhi Company. It has the experience and it will describe your site as best what you need. So with clear communication and approach it gives a new space and shows a good result. For more information you can visit Delhi. Increasing in many projects like outsourcing, Search Engine Optimization Company in Delhi is increasing on a large amount. These agencies offer a pool of services to support your website and to help you get business leads. Reliable and cost-effective, SEO Company with their planned and strategic steps, help increase best traffic to the websites. Good SEO can aid to successful online business and helps to attain visibility. SEO Delhi Company used Latest SEO Process always helps to increase website ranking and traffic on the search engine so that your target customers are directed straight to your website. SEO Delhi may take your time but it is positively victorious technique to make you earn a lot, gain popularity and be ahead with all of your web pages will bring the targeted clientele to your website. This analysis requires a specialist who will perform an in-depth research and will shortlist keywords that the sightseer to your website might use to hunt for information or creation.

Minggu, 24 April 2011

Largest Webmaster Community Bans Googlebot And Other Search Engines

Every webmaster dreams of having tons of pages indexed in Google and other search engines. The thought of receiving millions of visitors each month is enough to make any site owner shiver with joy. Why then did Webmaster World, the nets largest community for webmasters, close the doors to all robots...including Google, Yahoo, and Microsoft?

In a bold move to end the madness of "rogue bots", Brett Tabke, has dis-allowed all robots from spidering his massive site.

"Seeing what effect it will have on unauthorized bots. We spend 5-8hrs a week here fighting them. It is the biggest problem we have ever faced."

Webmaster World has long been the premier destination for webmasters seeking knowledge about all aspects of site development. For many users, the best way to find things around Webmaster World is via Google search. The internal search is so terrible, members are allowed to enter a custom Google search code on the top of each page.

Being that Brett's site is so established, it will be interesting to see this play out. Will his site be affected by the eventual downfall in search traffic? Does the site have enough critical mass to sustain traffic levels and growth without the major search engines?

These are all interesting questions that we should ask ourselves. Many webmasters rely completely on the 3 major search engines to provide traffic.

Webmaster World is currently testing a solution for the internal site search in an effort to combat user's reliance on external search.

I'm excited to watch this story unfold. The largest webmaster community is the net's guinea pig for this extremely bold move.

Sabtu, 23 April 2011

Google Updates And Sandbox

Search Engine Optimization is basically a research work to rank high in search engines. It is a research work because the ranking of a site keeps changing according to the various algorithms of various search engines. There are many Search Engine Optimization Company working in this area. An optimizers needs to keep a constant eye on these algorithms, study them and optimize their sites accordingly. Thus a SEO has a lot to study as there are so much search engines with their own algorithms. The most popular of these search engines are Google, Yahoo, MSN, Alta-Vista, Lycos etc.

Google Algorithms and Updates

Google is considered as king of Search Engines. It has most the most confidential and complex algorithm ever yet. Beyond, Search Engine Ranking Position [SERPs], it gives Page Rank to every site depending upon their back links. Still, it doesn't not allow you to increase your back links by any other means. Google updates their algorithms after sometimes and that algorithm update is considered very important among the optimizers. The recent algorithm update of Google ended up in December 2005 and was known as Jagger Update. It was the first update after Florida, which occur in November, 2003.

Google Sandbox

Those sites, which uses unethical means to get good SERPs are banned or penalized by Google. One such penalty is Google sandbox. It is still not sure that whether Google Sandbox exits or it is just an assumption. Whatever it may be, this has been assumed that Google Sandbox is an algorithm which Google use to penalize any site. Once a site is in Sandbox, it can be suffer in various ways, like:

The site is removed from Google SERPS, and Googlebot stops crawling or indexing it.

The site gets crawled and but doesn't appear in the SERPs.

The site can get sand-boxed on only one or few keywords, though the site gets regularly crawled and remain on SERPs for other keywords.

Only few pages of the site can get sand-boxed while the other being treated normally by Google.

Jumat, 22 April 2011

Pleasant Way For Web Development

e-fuzion always provides high ranking through SEO process in search engine. In online business SEO plays a vital role for technical reputation. A good SEO is only responsible for a successful online business and creates visitors attraction. And if we discuss about SEO Delhi Company e-fuzion is the only responsible organization, which brings genuine popularity in gigantic web world. It provides most first and most crucial stage. SEO Delhi Company e-fuzion used SEO process includes the right key words in the content of your web pages which will bring the targeted customers to your website. This analysis requires an export and here e-fuzion(SEO Delhi Company ) performs as a good professional. . This will conduct an in –depth research and will shortlist keywords that invites visitors to your website.

It might use to hunt for information or product. Seo depends on link exchange which is done by the SEO Delhi Company to increase your visibility on the net. The higher the number of links to manage the exchange, the brighter for your chances on daily bases by the search engines.

In ranking report it follow a complete track which has to be kept by the SEO Delhi Company of your website on the search engine. This will involve in keeping track of the clicks on a daily basis. Different updates and changes have to be made on the website according to the report to increase property. All SEO Delhi companies in India help customers to create number of links you manage to exchange. In search engine optimization process you get a magic way to promote your web site in an easy way. It’s fully technological method but develops by manually. A good Web site always wants to come in higher rank.

Kamis, 21 April 2011

Search Engine Submission Companies in India

In order to select the best search engine submission company, you have to know what to expect, and the minimum requirements for a successful search engine optimization strategy.

We therefore recommend that you research about search engine optimization, in order to select the best positioning service, you have to know what to expect, and the minimum requirements for a successful search engine submission.

There are numerous search engine submission companies in India. They offer online search engine optimization services and search engine marketing solutions. Most of them follow updated practices in the industry.

You should choose a search engine submission company, which has several years of experience in this field and have been able to make their presence felt by providing efficient and effective Internet Marketing Services to their clients. Look for updated techniques and processes to head in the right direction and get the best services for you.

Beware of a search engine submission company offering you a chance for "aggressive submission" or offering any unrealistic guarantees for minimal cost. Beware of any search engine submission company that talks about using the following tactics to gain you greater exposure:
• Shadow or additional domain names used for search engine ranking purposes
• Pages set up just to rank highly with no or little use to your users
• Pages that quickly redirect to another page or website
• Hidden text or links.
• Any page that shows one thing to a search engine and another to your users
• Duplicate pages

Be sure to ask the search engine submission company for evidence of results gained for their own website along with their clients. Look out for any company using any unethical tactics for short term success; in fact, it is highly likely that they will be banned from the most important search engines in time.

Rabu, 20 April 2011

on-page off-page

Keywords are intrinsically related to search terms – words and phrases that people enter into a search engine to find specific information. Most people enter 2 to 5-word phrases in Google to find what they are looking for. Google in turn analyzes all pages in its index and lists the pages which contain those search terms. Each web page usually contains one or two keywords that are repeated more often than others throughout the site. These keywords dictate the “theme” of a website.
In addition, Google analyzes other sites that contain links to your site. Specifically, Google looks to see if the text of a link (the clickable portion) that points to your site also contain those same keywords.
Page importance is all about links - their quantity, quality, and strength, which we will discuss later on. This part of the algorithm includes Google PageRank (PR).
Google looks for links that point to your site from other websites. Google believes a link from website A to website B is a “vote” for the importance of website B. In this way, other websites add votes for your website, which in turn helps increase a pages PageRank value on your site. Each page on your site has a PR value. Usually the PR value is the highest for the home page as most people will link to your home page rather than another page on your site.
The more web pages that link to your site, and the more important in turn those pages are, the more important Google thinks your site is and hence the higher your PageRank value. Moreover, it is the quality, as well as the quantity, of links that
matter – not all links are valued the same. Keep in mind that PageRank is but a single (albeit important) factor used in ranking.
Sites that are highly optimized for on-page factors can outrank sites that are less optimized but have higher PageRank.
PageRank value is assigned after comparing every page in the Google index against one another. This is billions and billions of web pages.
Note that PageRank does NOT factor in keywords or phrases used on your site.

Selasa, 19 April 2011

A Solution for Promotion

Providing the services in the SEO services in Delhi consultancy and internet by branding strategies is e-fuzion services, a leading organization offering services in web design and development, internet branding, advertising and marketing. e-fuzion uses the best practices in search engine optimization. You should understand that there are no set rules for SEO Services Delhi consultancy and it is usually play some with some elements like text, tags, internal linking and external linking for web site and brand promotion. And the success of SEO Services Delhi consultancy depends on how the consultancy is? e-fuzion offers the Latent Semantic Index based search engine marketing and DOM data board optimization marketing for web campaign. Besides, e-fuzion is one of the leading branding consultant for develop your website. It has rich experience in internet branding strategies. By availing services from e-fuzion, this brand will get definite visibility and you will have more sales and transactions. Its team of expert studies the marketing trend and takes individual approach for the promotion of your brand through search engine marketing and optimization services. With SEO Services Delhi consultancy, e- fuzion also offers high quality and search engine-friendly web site design services. It uses the latest technology and software like Perl, java. PHP programming. ASP for web design and development. The websites developed by e-fuzion are very much effective in getting traffic and generate more sales and transactions. e-fuzion uses the latest technology to manage, build and control ad campaigns applied in its internet branding strategies.

Senin, 18 April 2011

Latent Semantic Indexing and Search Engines Optimimization (SEO)

By Jose Nuñez

The closest search engines have come to actual applications of this technology so far is know as "Associative Indexing" and it is put in effect under Stemming, or the indexing of words on the basis of their uninflected roots (plurals, adverbs, and adjectival forms are reduced to simple noun and verb forms before indexing).

Latent Semantic Analysis (LSA) is a technique in natural language processing, in particular in vectorial semantics, invented in 1990 [1] by Scott Deerwester, Susan Dumais, George Furnas, Thomas Landauer, and Richard Harshman. In the context of its application to information retrieval, it is sometimes called Latent Semantic Indexing (LSI).

Here are some quick facts about Latent Semantic Indexing:
1. LSI is 30% more effective than popular word matching methods.
2. LSI uses a fully automatic statistical method (Singular Value Decomposition)
3. It is very effective in cross-languages retrievals.
5. LSI can retrieve relevant information that does not contain query words.
6. It finds more relevant information than other methods.

Latent Semantic Indexing adds an important step to the document indexing process. In addition to recording which keywords a document contains, the method examines document collections as a whole, to see which others do contain some of those same words. LSI considers documents that have many words in common to be semantically close, and ones that have few words in common to be semantically distant. This method correlates surprisingly well with how a human being looking at content, classifies multiple documents.

Minggu, 17 April 2011

Bright Idea on Dazzling Way

Actually in Search engine optimization there are so many processes like on-page optimization, off-page optimization, content optimization, article submission and blogging and various types of social media. The entire processes meet together to generate the result. It is real fact that optimization process can change the whole web world. But instead of that it is also necessary that the whole optimization processes should be very artistic and technically strong otherwise whole processes considered as a waste. It appears to be waste of time and waste of money. Now a days Search engine optimization means SEO Delhi Services is the process which can create sudden changes in the web world. Generally people who related with web world have so many delusions about search engine and their ranking process. They actually don't know about "how search engine work "and "what algorithm and principles" followed for their actual ranking process. Some peoples have misconception that only directories submissions and link submissions will enough for their ranking. The result will always generate by search engine optimization but never simple optimization processes. The SEO Delhi Services must have proper and sound knowledge of optimization, and understanding capability of real search world and related environment, and ability to survive in a team. A nice and proper Optimization work can change ranking of any website and huge changing in the search world.
These days search engine is a measurement of "site soundness". Here "site soundness" means if search engine will give ranking and priority to any site on certain keywords, then most of the internet users go through that and they generally believe that this site will more informative than other sites.

Sabtu, 16 April 2011

Freelance SEO

If you are a blogger or webmaster, you are likely looking high and low for a freelance SEO provider and finding it just a little bit difficult. Freelance SEO or even SEO is not an easy thing to come by. It requires a great deal of experience and training to get the art of SEO down just right. Many people will come to you saying they know all there is to know about SEO, but nine times out of ten, you will find that they while they might know bits and pieces, they do not know enough.

Freelance SEO providers are required to keep up with algorithms associated with search engines, as well as programs and technicalities of the field. Most often, the really great freelance SEO providers already have several websites they are currently working on, therefore, are able to show examples of work.

Freelance SEO (search engine optimization) is a combination of many things from links and keyword optimization to articles. It might be necessary to hire several people that are experienced in one area of SEO, which may be a lot easier than trying to find one person possessing all the skills that are available to help you out on your website.

Either way you go, make sure you check out examples of freelance SEO work. See some websites they have worked on, look at their page ranks and search engine results on specific keywords. Check with the webmasters to ensure that the freelance SEO provider did indeed do the work they claim. Look at their style and make sure it clicks with your own as well.

If you post a project on a freelance website, look at the feedback of the person. If they are an experience freelance SEO provider they will have several positive feedback to back up their claims. That is not to say that you should not consider someone with no feedback if they can provide verifiable samples or references. If they have no feedback it could mean they are new to the site or even new to the freelance world, but have the necessary experience in SEO to do the job for you.

Jumat, 15 April 2011

Google Cache – Why You May Want To Avoid It

Sites will take extraordinary steps to get every possible page into Google to enhance their page rank. In the case of the Google cache, this tactic can sometimes come back to haunt sites, particularly sites selling products.

Google Cache

Google copies everything it can get its dirty little spider robot on. Google stores these copies in a cache. The cache is simply a copy of all previous web pages for the link in question. If you search for something on Google, each result returned for the search has a “cached” button at the end of the link. Click the “cached” link and you will see previous copy of the page. Often, what you see is an older version of the page.

If you sell products on your site, do you really want Google copying old pages and making them available? Put another way, do you really want customers to see the old prices of the products you are selling? Many sites change prices or information during the year as a reflection of selling cycles, etc. If your prices are at their high point in September, do you want customers clicking the cache link and seeing lower prices listed from July? Probably not.

Don’t Get Cached!

Keeping Google and other search engines from copying your pages is fairly simple. It requires a bit of meta tagging, but nothing difficult. The robots for all search engines relying on meta tags should stop copying your site. Lately, YahooSlurp has been acting odd, so make sure you keep an eye on it after it crawls your site.

To get rid of pages that have already been copied, you should just contact the search engine in question. They will usually delete the copies, but they aren’t particularly quick.

Adding pages to Google, Yahoo, MSN and any other search engine should be a definite goal for every site. Before storming down that road, just make sure you understand the consequences of old pages appearing in the cache.

Kamis, 14 April 2011

Make Your Web Gorgeous

To give an analogy this is also how the news industry operates. Most of the news letters and chronically are fed breaking news stories by wire services. These are then presented by the specific news papers in their formats. This of course is supplemented by reputed dailies by their own correspondents in the field. The SEO Services Delhi consultancy’s counter part is having their own or borrowed directory results mixed as part of their final results. The search results sharing goes hand in hand with the advertising revenue sharing. With SEO Services Delhi consultancy, e-fuzion serves as a mutually beneficial scenario for all. The basic feeders find more audience hence can get ad revenue. The receptors can get ad revenue without actually incurring the costs of running a search service. In SEO Services Delhi consultancy you find different key words and these key words should be used in title tag, headlines at the top of the page, relevant incoming and going links, alternative tags etc. for processing key word should follow some details such as-Key word should be used as first word in title tag, Key word should be bolder near the top of the page, Keywords should be italicized near the top of the page, Keywords should be sprinkled throughout paragraphs.
In it the main index page should be designed to give the overall theme of the site. It provides the link to relevant site pages inside a site. It uses appropriate anchor text for the link.

Rabu, 13 April 2011

Why links count - The power of links part two

Do not get penalized or even banned from the search engines find out how not to get banned by your links.

In my last article we talked about why we needed links to your website, in this article we will cover some dos and don’ts.

Thanks to Google and now most of the other search engines there is now a new kind of spam, these are link farms.

Because the search engines now look at link popularity every website designer and promoter went out to get links to there sites, the easy way to do this is to join a linking site, this looked an easy task, but Google then said you will get penalized or even banned if your found to have a link farm.

Website designers and promoters jumped and panicked at this and some stopped all links that pointed out, this was a bit drastic.

The big question is what is a link farm? Or what is now known as Stuffing?

Lets pretend your website sales gold, go with me here Im on a role. You join a linking service and get 1000s of links on your links page and so you have 1000s of links pointing to your website, cool your shore to get to number one now.

If Google now comes to your site and sees 1000s of links, they now will look to see if they are relevant to your site, which sales gold. If your links are for dog food and windows you have a link farm or stuffing.

Only have links like Gold Cleaning, Gold rings, things relevant to your website else you could be penalized or even banned.

You can still have 1000s of links but all must be relevant. Remember to have a link from your main site to the links page.

I hope you found this article of some help. Have fun and play nice.
software development company India

Selasa, 12 April 2011

Get the word out: Promoting your home business

It’s an exciting adventure that you’re about to begin by being self-employed. It’s time to let everyone know about your soon-to-be successful company by promoting your home business.

While hiring a marketing or public relations firm is an easy option, since you are just starting out, it may be a tool you cannot yet afford. If this is the case, it is up to you to develop different media means to promoting your home business.

The most obvious is starting a Web site. There are many freelances out there who would gladly do this for you for a fee, but this is not really necessary if you have basic computer skills. Several sites are dedicated to instructing you on a step-by-step procedure on how to create a Web site for promoting your home business. Many provide usage for a price, but there are some out there in which you can use for no cost at all. This would be a practical option. A free site might not offer all the flourishes of a paid-for one, but as your first priority would be simply promoting your home business, other features, graphics and designs can be added once the money starts rolling in and you have extra cash to spend on creating a stand out site.

Writing a weekly or monthly newsletter is also a great marketing tool in promoting your home business. Fill the copy with your personal background, services provided and costs involved. Update your newsletter with savings advertisements, new services offered and comments from pleased customers when promoting your home business through a newsletter.

While posting a link or subscriber option to your web site for the newsletter is a given, additional initiative must be taken as part of promoting your home business. Obtain e-mail addresses of several companies or individuals who might be interested in using your services. Shoot for the addresses of actual people rather than sending a letter promoting your home business to a general business site. You are then taking the risk of becoming a deleted spam file.

If your home business is a local one, such as a day care or accounting service, advertise in your local newspapers and trade magazines. Coupons always catch a consumers eye, so including them in your ad would be a key tool in promoting your home business. Offering a 10 percent discount is always a plus.

Also, holding contests with prizes would catch they eye of a newspaper or magazine browser. Consider making the prize a week of free service or a sales item.

Lastly, get some business cards together as part of promoting your home business. You can design and print them using a home computer or pay a professional printer who may have additional design ideas that would capture consumer’s attention. Distribute your business cards to individuals and companies, and post them in every store that offers a free advertising billboard.

SEO – Why Site Width Matters

Many search engine optimization efforts are focused on pushing the home page of a site. This is a fundamental mistake that can result in the site missing out on a lot of traffic.

Go Wide, Young Man

In nearly every case, a site should be designed to draw traffic through both the home page and various internal pages. Home pages, obviously, can be tailored to the primary keyword phrases you are seeking, but don’t forget the minor pages.

I always find it odd when people ask which keyword phrase they should try to optimize for on their site. They become a bit flummoxed when I tell them to optimize for all of them. The only question is which keywords should appear on which pages.

For example, the site NomadJournals.com sells writing journals for outdoor activities such as fly fishing, traveling, hiking, bird watching and so on. So, which of these subjects should be used as the keyword phrase for the home page? None! Instead, the generic term “writing journals” was chosen. But what about the specific journal subjects?

The individual pages on the site promoting each journal are optimized for the specific product. The fly fishing journal page is optimized for fly fishing keywords, the travel page for travel keywords and so on. The end result of this is the home page is appearing high in “writing journals” search results, while each of the internal journal pages are also appearing high.

This can often lead to an interesting visitor situation. As you review your server stats, you may start noting a majority of your traffic is coming in through internal site pages, not the home page. In the above Nomad Journals scenario, the travel journal page far outdraws the home page, which makes for a nice revenue increase.

The home page of a site is critical in a search engine optimization campaign. Just keep in mind it isn’t the only page that can draw free traffic and revenues to your site.

Senin, 11 April 2011

For Search Use Different Key Words

SEO Delhi the Meta description text is used to display a short description of the web page which is listed in the search result by search engines. The Meta description text should be attractive and meaningful so that it could be give exact information about site services. It is very important from key words inclusion angle as well for the search engine to index it first and perform a key word matching with it. Also bear in mind that this text is displayed along with the site title in the SERPs. Hence it is the first introduction that visitors will read about you. In SEO Delhi with out Meta key words Tag e-fuzion Tag can get top ranking as Meta keywords Tag is less important, as far as search engines now as it has been flagrantly spammed. SEO Delhi (e-fuzion) contains Meta Tag key words and key phrases separated by coma are that users may search. Keyword must not be repeated in the Meta keywords Tag more than three times and one must not repeat any key word one after the other. Keywords should be listed in order of importance. Size preferences for Meta key word Tags are not same for all search engines.

SEO Delhi Company (e-fuzion) discusses it by taking suitable examples, MSN, will accept a Meta keyword Tag up to different characters long, while hotbot indicates small number of characters. However, some top-ranking pages of Hotbot’s in various categories used Meta key word Tags which much larger than 75 characters. So SEO Delhi (e-fuzion) using large numbers characters which can be used as guideline. The key words and key phrases usage in header Tags is very powerful in SEO. As headlines makes a page easier to read and helps in rapidly finding required information, it saves time.

Minggu, 10 April 2011

Success Is the Only Motion

In search engine key words are basic raw material used in search engine optimization (SEO). Key word selection must be done using keyword research where we use special tools to find out a list of keywords (search team) searched by targeted audience, recently. Key word can be single word, two or three words, multiple words and theme based. Let’s detail each of these one by one. Understanding these categories of keywords would also help one to decide as to their targeting on specific pages. In single key word you find the targeted large traffic built leads to highly competition category of sites. Singe key words are known as generic key words where we get targeted general audiences. Keyword of single word does not help to target a specific page for a specific audience. Although, key word of single word helps in bringing huge traffic but these terms are mostly not relevant these days, as, searchers mostly use two or three key word to find out their required information. SEO Services Delhi Company (e-fuzion) can use these primary five to seven times in a web page for good theaming according of a site. The inside pages of the site can qualify these themes into product or service categories by adding qualifiers to these theaming keywords.

SEO Services Delhi Company (e-fuzion) with key word services will produce result of all the web sites related to services. In using the multiple words SEO Services Delhi (e-fuzion), which leads to high sale, top position in searching result listing as well as improves page rank competition. Key words of multiple words are known as specific where we target a specific audience and not general searcher. In SEO Services Delhi key words based on theme consist also all primary key words related to the web site their fore attracts high traffic of targeted audience.

Sabtu, 09 April 2011

Augment Your Ranking with SEO Services Delhi

In SEO Services Delhi the utility of search engines in web search lies in the fact that they are the repositories of large amounts of information which can be searched very expediently using certain keywords. This natural language searching & many advanced features now available with search engines make the recipe tantalizingly attractive. Hence it is no wonder that 78% of the users start their search process for any information via a search engine.

Before we go any further lets clarify the difference between a search engine & a web directory. Search engines as we have learnt are automated software based systems which aid the web search in SEO Services Delhi Consultant. Directories are generally human based indexes in which the web sites are visited & catalogued by human beings. In the directories the web sites are included in the categories & sub categories. These categories or taxonomies are specific to specific directories.

Users can search for relevant sites in a directory by either mining on the subject they are looking for or searching through keywords. The most famous commercial directory is Yahoo. There are hundreds of directories available. We will be discussing them later. A point to note here is that most of the SEO Services Delhi Consultant e-Fuzion has now started to mix their web results with some kind of directory results.

Though there is a category of SEO Services Delhi Consultant is not crawler based. They accept money to list your web site. These paid listings search engines will be dealt in greater detail in subsequent section.

Jumat, 08 April 2011

Smooth Your Online Travel

It mostly involves fine tuning the content of your site along with the HTML and Meta Tags. It also involves off site tricks such as link building. In internet world Google, Yahoo, MSN Search is the most popular search engines.

SEO Delhi company (e-fuzion) keep their methods and ranking algorithms secret, to get credit for finding the most valuable search results and to deter spam pages from clogging those results. A search engine may use hundreds of factors while ranking the listing where the factors themselves and the weight each carries may change continually. A simple link from a well recognized site will get the search engines to visit the new site and begin to spider its inside. It can take a few days to even weeks from the referring of a link from such an established site for all the main search engine spiders to commence visiting and indexing the new site.

SEO Delhi Company (e-fuzion) uses different key words in page titles as SEO Delhi (e-fuzion) technique. It is most important to use keywords in page titles. What ever text you place in the title Tag will emerge in the browsers when they view the web page. Search engines also rank this as an important factor when terms your page should rank for, if any. It is also the title your web page will be listed as in SERPS (Search Engine Result Pages), so it needs to appear gorgeous to human also. In it if you repeat your key words with every other word or in every line, then your site will probably be rejected as an artificial site or spam site. The established standard for a key word density is between three percent and five percent, to get recognized by the search engines and you should never beat it.

Kamis, 07 April 2011

Database Driven Sites and Search Engine Optimisation

In modern days, most of the sites built are database driven. That means that your site is actually an application which retrieves data from a database managementsystem, parses the data and shows the result to the user. With the evolution ofthese database driven sites a niche market for database internet marketingprofessionals has evolved. 18 months ago I was a person looking for a SEOprofessional for a database driven site I owned. Many professionals told me that it was impossible to do! My results show a different story, 6 months later my newdatabase driven site is now ranking exceptionally well for its keywords (at the top ofSERP’s for over 75 keywords).

The key to search engine optimizing a database driven site is in building splashpages which link into the database. These splash pages should have titles, h1 tags,content and inbound links relevant to the database result the page is linking to. For example if linking to a page about accommodation the splash page should haveaccommodation in the title, h1 tag, anchor text of links and in the content of the page. Then this splash page should link into the database results with the anchortext ‘accommodation’. This way both the splash page and the results page are listed in Google, MSN and Yahoo!

The mod rewrite code is also a great way of making database results more friendly to the search engines. It is a great way of getting keywords into the URL of the pageand is also human friendly as well. A little time spent in implementing this code canresult in improved search engine results. I tested this on two of my sites, 1 with thecode and one without. The results: Both sites ended up getting the database resultspage indexed and page ranked but the mod rewrite site got there quicker!

In short there is no need to higher a specialist SEO professional to work on your database driven site you just need to be creative in showcasing the results to your potential visitors

Rabu, 06 April 2011

Importance of SEO

Up-to-date Content

Keep your site very content rich. Have a lot of pages.Update the site even twice a day if you have the time. Content is a golden word in SEO. If your content is Original then its a big plus. High ranking websites in google,yahoo and msn have a plethora of content.You can gain much on a poorly updated site.

No Spam and No Duplicates

Updating your site does not mean that you copy paste content from other sites.That will only push your rankings further down. Don't have any duplicate content. At the same time ,dont spam multiple content across the same website.

Clean URLs

Clean Search Engine Friendly URLs have always been known to help.
urls like domain.com/articles.php?id=344 are not bad.
But domain.com/articles/name-of-article/344.html is a great option.

Have the Web User in Mind

Build your website having the general layman who spends time on your website in mind. Having a site with good accessibility always has a good future.

No to excessive out bound links

Dont have too many links on a single page. Instead split your content into sections/categories. Too many outbound links are not good for SE rankings as well as visitors. It may look like a link farm or directory.

Never link to illegal sites

Linking to sites that are not doing lawfull stuff may get your site blacklisted.Stay away from such sites even though you might loose some bucks.

No spyware / adware

Never make your site a home for spyware and adware. Try to keep your site clean and easy to use.

No cloaking text/keyword stuffing

Never ever try to hide text in a webpage to a user, and show it to search engines.Search Engines are smart these days and are not text only anymore. They even give importanct to the graphical information on the site.

Reliable Web Host

Get a webhost which has more than 99.5% uptime. Its a total waste if you have a fantastic website but its not online

Visit us:
http://www.halfvalue.com/top-articles/seo-resources.html

Selasa, 05 April 2011

“Do-It-Yourself”

Ranking high in Google’s search results can have a phenomenal impact on the success of your business.
You can either engage the expertise of a Search Engine Optimisation company, or if you have the time, there are some changes you can make to your website yourself.


<b>Step 1: Keyword Research</b>
What keywords do you think your customers would type in to search for your products or services? A keyword can be one word (e.g. “optimisation”), but multiple keywords or keyword phrases are usually preferred, because they are more specific and more likely to be what your customers are looking for (eg. “<a href= http://www.cleverclicks.com.au/search-engine-services.php> Search Engine Optimisation Australia</a>”).


Write down as many as you can think of. Brainstorm with your team. Think of alternative words. Consider geographical phrases if they are important to your customer (e.g. “house cleaning Hornsby”). Also, get some ideas from your competitors’ websites. Try to make a list of 20-30 keyword phrases.


Choose the two keyword phrases you think would be searched for the most. But also remember, the more competition there is for a keyword, the harder it is to achieve top rankings.  If you want to rank high in Google for the keyword “insurance”, you have a very long journey ahead. So try your best to select two keyword phrases that are the most relevant to you business but that are not vague nor competitive. It’s a good idea to have 2 or 3 words in each phrase (e.g. “wedding catering services”)


Once you’ve selected your two best keyword phrases the next step shows you how to make some improvements to your home page.


<b>Step 2: Web Copy </b>
Web copy refers to all the words or text on your website. Because content is king in the world of search engines, your keyword phrases need to be placed strategically on your webpage to convince Google that your content is highly relevant to those keywords.  The more prominent they are, the better. (Keep in mind that as important as search engines are, customers come first, so make sure your copy also reads well.)
   

Here’s how you can increase each keyword’s prominence:

•    Place your keywords in headings, preferably at the beginning of the heading;

•    Include keywords towards the top of the page;

•    Bold or italicise keywords where appropriate;

•    Instead of having a link to another page that says "Click here to read more ", reword it to include your keywords, e.g. "Read more about our <a href= http://www.cleverclicks.com.au/web-copywriting-sales-copywriting-services.php>seo copywriting Services</a>".


An important tip is to also include these keywords in your HTML “title tag”. Use your content management system to make these changes yourself, or perhaps ask your web developer to do it if you’re unsure how.


Once you have fine-tuned your home page, consider adding new content, such as detailed descriptions of what you offer, FAQs and informative articles about your products and services. (If you don’t want to write these yourself, they can be located for free on the internet - do a search for “articles directory”).


It’s also good to bear in mind that search engines can only read text, not pictures. Often web developers embed words in images to look better for website visitors or use Flash for animation, but this is a major impediment to search engines.


<b>Step 3: Linking</b>
Each link from another website to your website (not from your website) is considered by search engines as a vote of popularity for your business and will improve your rankings.


But it is the quality, not quantity, of the links that is crucial. The other websites should be relevant to your industry, and preferably highly regarded themselves. Ten quality links count far more than 500 links from arbitrary websites. In the same way your personal business network can have a significant impact on the success of your business, so too the online network you build on the internet.


Brainstorm all the relevant websites that could link to you, such as non-competing companies, and industry bodies and organisations. Write a friendly email to each describing the benefit their visitors would get in knowing about your business, and request them to create a link to your website. Most people will not respond first time round, so a follow-up phone call is usually required.


How do I monitor my results?
Monitor your rankings in Google over the next few months by typing your chosen keywords into the search box, and recording your ranking. Also look at your hosting reports to understand what search terms your visitors are using to find your website.


The above process can be also be repeated for each page of your website. Remember to keep updating your content, and continually increase the number of links to your website.


As you see your rankings climb you should see a corresponding increase in web traffic and a substantial increase in sales enquiries. Be sure to record the source of your customer enquiries, so you can measure the success of your marketing efforts.


Remember, if you measure it, you can improve it.

Senin, 04 April 2011

1 - Blogging: Let's Get You Started!

Copyright 2006 Chonticha Marijne

So what is blogging really all about? First off, let me tell you that it's a lucrative business to blog and that blogs are easy to set up and manage. Imagine getting paid to write about subjects that interest you, whenever you want, wherever you are! The flexibility involved allows you to maintain your blog at your own pace, and with Internet cafés easily accessible all over the globe, even your vacation won't get in the way of your blogging... Or should I say: even your blogging won't get in the way of your vacation?

In this article, let's take a look at the profitability of a blog and set up one of our own, free of charge! Interested? Read on!

First, you need to get yourself a blog. There are several options – host a blog on your own domain or get a free one. For starters, let’s talk about the free blogs. You can obtain one at http://www.blogger.com or the newer (and better!) http://www.wordpress.com. WordPress is a free blog engine that is robust and infinitely expandable.

Blogger is actually owned by Google, so it will be detected by Google’s radar faster and you will be indexed more quickly. WordPress.com, however, is a relatively new option so I have no comparison on the speed of getting indexed by search engines. However, WordPress is better in the sense that it has more advanced features such as Trackbacks and Categories. You can also manage your sidebar links more efficiently (more about this later).

Get a free blog at either Blogger or WordPress. Then, familiarize yourself by publishing your first post on your blog and tinkering around with the options and templates.

Here are some words to start expanding your blogging vocabulary:

Permalink – Permalink stands for permanent link, which is a URL (Uniform Resource Locator) that leads to an individual post that you make in your blog.

Trackback – When you post about someone else’s blog post elsewhere, your post will show up in their “trackback” section. This feature, however, is not available with a Blogger account.

Pinging – Blogging seems to be paired with pinging almost every time either one is mentioned nowadays. Pinging is actually the action where a certain aggregator is notified whenever your blog is updated, so that the aggregator may show the newest post of your blog on their website. This is a useful way to gain traffic, which I'll discuss in a future article.

Content

Next, let's look at the type of content that's suitable for your blog in order to make it profitable. You need to understand that there is no fixed scope that your blog should have, which means you can write about whatever you’re interested in. Mind you, the difference between a profitable blog and a non-profitable one is the way you write. What would you prefer: reading your university professor’s lecture notes or the latest novel by your favorite author? People prefer to read "light" items most of the time. When they check out your blog, they are not only looking for information, but they are also looking for information that they can access easily.

So, to attract more visitors as well as to keep your current readers coming back for more, it's very important to add a personal touch to your blog posts. This can be done by simply imagining that you’re talking with your personal friend. An extra bonus for your readers would be a great sense of humor, so try to add funny comments in your articles where relevant.

Another important point is to avoid addressing your reader as a plural unit. Don't write as if you’re preparing a speech. Instead, write as if you’re having a conversation with a single person, an equal friend, because this will make your reader relate to you more easily.

Besides that, it's also very useful to establish your own personality through your words. We're very curious creatures, so naturally your visitors would want to know as much about you as the information you’re offering them.

Having a distinctive personality in your blog will make a world of difference between your blog about gadgets and all the other blogs about gadgets out there. This is a lot like creating your own brand name, where people immediately remember your blog’s name when they need information about gadgets, just like how people immediately think of McDonald’s for fastfood or Nike for sportswear.

There will be more on the subject of content the next time.

When word gets around about your command of blogging, others who need to know about blogging will start to actively seek you out!

Minggu, 03 April 2011

Do You Really Understand the Blog Animal And How He Can Help You?

The growth and popularity of blogs in general has been phenomenal within a very short period of time. Blogs or web logs as they were previously called is where all the action on the World Wide Web is, right now.

It is amazing how quickly web sites have been relegated to the back seat. Actually the role of web sites is rapidly being re-defined but it is clear blogs will be the place where all the traffic will be congregating for a long time to come. What some thought was a passing fad is clearly here to stay and is a permanent development that has already had far reaching effects on communications and the way we transmit and receive information.

Yet most entrepreneurs who have quickly jumped onto the blog bandwagon do not seem to fully understand and appreciate what blogs are really all about. Worse still, many of those who have remained away have no idea what all the fuss is about.

A clearer understanding of blogs is bound to benefit any e-commerce business owner or online entrepreneur.

Everybody can be a publisher or media owner
Probably the most significant impact of blogs is the fact that it is rapidly changing mass media, as we have known it since the invention of the printing press in the 15th century. Powerful media companies have been in the hands of a few people who have carefully controlled what we see in our media. Sometimes deliberately to achieve their corporate goals and objectives. Blogs are effectively transferring that power back to the people and away from the hands of a few.

This era of blogs means that anybody can be a publisher or media owner and effectively transmit whatever information they want and push whatever cause is dear to their hearts. The impact of blogs in politics for example has been a clear demonstration of the power of blogging. We have some blogs covering politics that have a couple hundred thousand visitors on a daily basis.

This may be a scary development to many folks including media owners but it presents a number of excellent opportunities for entrepreneurs to reach huge audiences with their messages at a tiny fraction of what their budgets used to be in the days when blogs did not exist.

Breaking news, courtesy of the blog community
Further power of blogs to handle breaking news in real time, complete with photographs and video clips, has clearly been evident in retimes. For example during the Tsunami tragedy last December. Footage of the damage being caused by the giant waves was seen in blogs long before the traditional media channels got wind of what was going on.

This opens up a whole range of new opportunities that can be tried out in the years to come. Not many entrepreneurs have realized this yet.

Anybody who didn't have a site can own a successful blog
Blogs are so easy to set up, maintain and run that a new breed of online entrepreneurs is on the rise. It consists of many individuals who for one reason or another were unable to set up and maintain heir web sites.

We are now in an era where an online entrepreneur needs little else other than lots of creativity, there is actually so much that he or she can do without a single cent in capital.

Distinct advantages of having a blog
Blogs tend to get lots of traffic. Lots more than websites do. Besides search engines seem to love them. Blogs are also able to build up links much more easily than web sites. Thus it is no longer surprising for a nobody-novice to suddenly shoot up in stardom and recognition.

No entrepreneur can afford to be left behind
The benefits of a business having in it's stable a blog or two that is capable of attracting huge traffic, is very important and can be extremely useful in helping a business to achieve its' marketing goals and objectives.

Any entrepreneur whether online or offline who does not have a blog to help promote their business is making a very serious mistake that they will definitely live to deeply regret. In fact even playing catch-up with a blog that already exists will continue to be more and more difficult.

There are a number of advantages that blogs have which will continue to be extremely useful to entrepreneurs and webmasters. One of them is the fact that they easily allow for customer comment and anybody can be able to post a comment at your site. In a way this is a form of research and sampling because it enables the business to get feedback and thus be able to gauge the sort of response they will receive when they finally roll out their product or service into the market.

Start using your blog more carefully and watch your traffic and revenues steadily climb as a result.

Sabtu, 02 April 2011

How Blogging Markets Your Business...

Now that blogging has become so popular among everyone from the novice writer to the most experienced journalist, businesses are starting to take notice. A well-written and frequently updated blog can help market almost any type of business. Blogging can help target readers who are interested in a company’s product or service and businesses can keep track of what their readers are looking for through blogging. In addition, blogging can help link together companies that compliment each other very easily.

There is a lot of talk about blogging. Some feel that blogging is just a passing fad, but others feel it is just the beginning. Some business analysts feel that blogging does not significantly help a business market the company. Many businesses feel that this is not so. Blogging can be a beneficial way to mark a business, build an audience and help link in other companies together.

Blogging can help almost any business expose their readers to their services and products. Sometimes with new products, a blog can create interest in something new. Blogging is helpful because it can talk in depth about the product, and it can also give step-by-step instructions on how a certain product can be used. A reader, who is interested in the product after reading about it on a blog, will be more inclined to research similar products on the Internet. This can lead to a more informed consumer and can save a consumer time when shopping or researching a new product. In turn, a company may save time because customers who have read the blog are already informed about the product. These customers can also read reviews on these products and services, which can be helpful in the buying process.

Another great thing about companies using a blog for their products and services is that a blog enables the company and the customer to communicate effectively. A customer can read the blog and comment on it right away. This provides good feedback to the company and they can know what the customers want. Usually blogs will provide places for readers to leave their comments or send emails to the writer. This is a good marketing tool for businesses. People enjoy communicating about products and services that they have had good or bad experiences with and blogging provided the opportunity to do so.

Blogs can also help market a business because it will be included in search engines. When people enter certain keywords, blogs that contain those words will show up. When blogs are updated frequently, search engines can provide your company with a lot of hits. This can lead to many people looking at the company’s blog who might not otherwise have done so.

When companies use blogs, it also has the ability to create a sensation around a product and influence public opinion. This is an excellent tool for companies to use. Because of the huge popularity of blogging, this can be a more effective tool than some forms of advertising. Readers are more likely to share interesting blogs with their friends and this can help companies get the word out about their product.

Another way blogging can help market a business is that blogs often help a company position itself as a leader in a certain field. This means that those who blog can show their expertise about certain subjects and then updates this information on a regular basis. Blogging can help generate leads and send a positive message about your company without spending a lot of money for advertising. Readers can look at these blogs and know that they are dealing with a quality company.

Companies also use blogs to help network with other companies that compliment their business. This is beneficial because they can easily share their links and readers will see all of the blogs that relate to what they are searching for on the Internet. Link swapping is often used in blogging, especially with businesses.

Blogging is proving to be a beneficial marketing tool for businesses all over the world. While it’s a fairly new way for companies and customers to communicate with each other, blogging provides an immediate and unique form of advertising for the company. Customers are able to read and research products and services through blogging and companies can better understand what their customers want.

Jumat, 01 April 2011

Cultivate Your Website In Web Design

So to achieve success and to be on the top rank of the search engine results, work with the best web designing company Delhi with the help of its expertise and know how tools, you can definitely gain success. Web Design Delhi is the most important aspect of a company website. A visually appealing website is more likely to attract attention of a casual visitor than a scantily designed one. A good design may not always be heavy on graphics. It is more to do with the lay out and using the right color combinations. In fact, the color should be as per the theme of the website. Web site designing requires a lot of innovativeness and an artistic bend of mind. Some time one can accomplish much more by intelligently using certain effects like image rollover, image swapping, frames etc. A number of tools are now available to the designers and the list is ever increasing. There are specialized tools for creating various types of special effects. Web Design Delhi desigining has now become a self-sufficient industry in India. There are a number of organizations who just do website designs and prepare templates. Anyone can choose these templates and then get their own website designed as per that design. This saves a lot of time as well as effort. The templates are accessible based on the graphics content, purpose of the sites, animation etc.

Web Design Delhi is the most imperative portion of a company website. A visually alluring website is more likely to attract interest of a casual visitor than poorly designed one. A good design may not always be important on graphics. It is more to do with the lay out and using the right color combinations. In fact, the color should be as per the subject of the website.