Linking Strategies for Newbies

One of the most crucial mistakes I made when I first started Internet Marketing was not completely understand the importance of proper back linking, anchor tags, keywords and the title tag. The most important things to search engines is providing relevancy to search results using keywords in the anchor tags and back links. Back links to your website has become one of the most or if not important aspects to better Search Engine Result Positioning (SERP) using your keywords in your anchor tags.

One of the most common mistakes that I personally made with my website was in the title was:

Title: Succeed Online with ES-Solution

The problem with that title was; What does that have to do with my website and keywords? Search Engines base a lot of importance on the keywords and the anchor tag contained in the back link. Additionally, I submitted my website to many directories and search engines using that title. What I am telling the search engines? That my most important keyword or keyword phrase is “Succeed Online with ES-Solution.” How many possible searchs do you believe would have that exact phrase or keywords? Zero.

My rankings for my keyword phrase “Internet Marketing eBooks” were even more horrible!

Steps to avoiding this same mistake:

Step 1: Never using a descriptive title

Step 2: Choose the most relevant Keywords for your Title

Step 3: Create back links using the appropriate anchor tag.

My actions:

1. I changed my title to “Internet Marketing eBooks”. Another important idea behind your title and keywords is that the search engines will shift around your keywords to make more phrases. I only have 3 Keywords but using different combination, I have 3 good keyword pharses:

(1) Internet Marketing eBooks
(2) Marketing eBooks
(3) Internet Marketing

2. And I began re-submiting my website to directories and search engines with the proper title (anchor tag): “Internet Marketing eBooks”

My results:

(1) I have several back links with the anchor text “Internet Marketing eBooks”, but unfortunately I still have some of the old back links with the anchor text “Succeed on with ES-Solution” dropping my overall relevancy to 54% when it should be 100%.

(2) I have managed to achieve the number one ranking as of 6 December 2005 for the keyword phrase “Internet Marketing eBooks” in MSN and the number two ranking in Yahoo.

Why links count - The power of links part two

Do not get penalized or even banned from the search engines find out how not to get banned by your links.

In my last article we talked about why we needed links to your website, in this article we will cover some dos and don’ts.

Thanks to Google and now most of the other search engines there is now a new kind of spam, these are link farms.

Because the search engines now look at link popularity every website designer and promoter went out to get links to there sites, the easy way to do this is to join a linking site, this looked an easy task, but Google then said you will get penalized or even banned if your found to have a link farm.

Website designers and promoters jumped and panicked at this and some stopped all links that pointed out, this was a bit drastic.

The big question is what is a link farm? Or what is now known as Stuffing?

Lets pretend your website sales gold, go with me here Im on a role. You join a linking service and get 1000s of links on your links page and so you have 1000s of links pointing to your website, cool your shore to get to number one now.

If Google now comes to your site and sees 1000s of links, they now will look to see if they are relevant to your site, which sales gold. If your links are for dog food and windows you have a link farm or stuffing.

Only have links like Gold Cleaning, Gold rings, things relevant to your website else you could be penalized or even banned.

You can still have 1000s of links but all must be relevant. Remember to have a link from your main site to the links page.

I hope you found this article of some help. Have fun and play nice.
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Why Pay for Website Submission Services?

For new internet marketers, your immediate goal is to get your website into as many search engines as possible. These services can charge a tremendous amount of money and require recurring monthly service fees. Very tempting to new internet marketers with all the hype “Instantly submit your websites to 1000’s of websites” and “Get Your Website Listed in 24 hours.” Stop! Let me show you a few ideas, so you can achieve the same success and save yourself some money better spent on pay per click campaigns.

Its true many services can submit your website to over 1000’s of websites. According to various online statistics: Google, MSN, and Yahoo provide nearly 90% of all Search Engine Traffic. First and foremost, if 90% of the Search Engine Traffic comes from only these major search engines, I want to focus on these just these three. But if you are so determined to submit to as many websites as you, these same services are available free online, a simple search for Free Website Submission will provide you with many opportunities to submit your website for free and the major search engines all offer free website submissions.

Wait! Any Search Engine Optimization Expert will tell you, “NEVER submit your website to the Search Engines!” So, how do I get my website listed?

Accordingly to recent online information any website that has a Google Page Rank 7 or above will get your website listed in 24 hours, or Page Rank 5 or 6 in 48 hours. Most of these services that offer a 24 hours Listing already have websites that have PR5 or above and simply temporarily add your link so that your website can be quickly crawled by the search engines for a nice fee.

So, how can I get my website listed in the major search engines in 24 hours?

First start submitting your website to several SEO Friendly Directories such as http://info.vilesilencer.com/main.php?rock=seo-friendly-list.php - Which offers over 150 Free SEO Friendly directories in a list to submit your websites to of various Page Ranks.

After submitting to all the above directory listings your website will begin to appear in the next 24 – 48 hours. Search Engines will be crawling these websites daily, and once your website link is posted it will soon crawl your website and be included in their index.

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